{"product_id":"skiennix-no-yellow-toning-purple-shampoo-neutralizes-yellow-tones-in-blonde-silver-hair-250-ml","title":"Skiennix No-Yellow Toning Purple Shampoo - Neutralizes Yellow Tones in Blonde \u0026 Silver Hair | 250 ml","description":"\u003cul\u003e \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Yellow Tone Shampoo: Maintain your perfect blonde with Era Tua’s sulfate-free Brass Toning Shampoo. It argan oil shampoo hydrates hair while neutralizing yellow tones, and the Bright Crystal formula reduces brassiness in blonde, silver, and highlighted hair for a vibrant, balanced look. \u003c\/span\u003e\u003c\/li\u003e \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Hydrating Hair Shampoo Formula: Aloe vera soothes and revitalizes color treated hair, restoring softness and manageability. Infused with hibiscus and dye, this curly hair shampoo tones brassy shampoo sulfate free hues while leaving hair deeply hydrated, smooth, and silky for soft, healthy locks. \u003c\/span\u003e\u003c\/li\u003e \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Strengthens Hair: Grape seed extract fortifies and repairs damaged strands, reducing breakage and split ends. It nourishes from root to tip, leaving hair stronger, healthier, and more resilient while enhancing volumizing shampoo natural shine, glow, and vibrancy. \u003c\/span\u003e\u003c\/li\u003e \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Vegan Shampoo: Era Tua hair products are crafted with the purest care, free from sulfates, parabens, cruelty, silicone, aluminum, artificial colors, and paraffin. Color safe and science powered, this moisturizing blond purple shampoo nourishes hair while delighting the senses with jasmine and rose. \u003c\/span\u003e\u003c\/li\u003e \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Era Tua Innovation: We are a complete beauty care company combining cutting-edge technology with the highest quality to deliver the ultimate in hair color, hair care, styling, skincare, and cosmetics. daily purple shampoo gently cleanses while preserving natural oils for healthy, vibrant hair.Era Tua Innovation: We are a complete beauty care company combining cutting-edge technology with the highest quality to deliver the ultimate in hair color, hair care, styling, skincare, and cosmetics. daily purple shampoo gently cleanses while preserving natural oils for healthy, vibrant hair. \u003c\/span\u003e\u003c\/li\u003e \u003c\/ul\u003e\u003cbr\u003e\u003cstyle type=\"text\/css\"\u003e\n\n\/**\n * Premium-module 11: FAQs - Common Styles (All Devices)\n *\/\n\n.aplus-v2 .premium-aplus-module-11 {\n background: #fff;\n position: relative;\n}\n\n.aplus-v2 .premium-aplus-module-11.aplus-secondary-color {\n background: #000;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-question,\n.aplus-v2 .premium-aplus-module-11 .aplus-answer {\n display: block;\n width: 100%;\n margin: 0;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-answer {\n visibility: hidden;\n opacity: 0;\n height: 0;\n transition: display 0.1s linear, opacity 0.1s linear, height 0.1s linear;\n transition-behavior: allow-discrete;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-active .aplus-answer {\n visibility: visible;\n opacity: 1;\n height: auto;\n height: calc-size(auto);\n min-height: 40px;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-list {\n margin: 0;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-block {\n position: relative;\n list-style-type: none;\n cursor: pointer;\n border: 2px solid #E6E6E6;\n background: #fff;\n border-radius: 3px;\n margin-bottom: 10px;\n}\n\n.aplus-v2 .premium-aplus-module-11.aplus-secondary-color .faq-block {\n border: none;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-question::before,\n.aplus-v2 .premium-aplus-module-11 .aplus-answer::before {\n text-align: center;\n border-radius: 3px;\n display: inline-block;\n font-weight: 500;\n position: absolute;\n color: #fff;\n top: 10px;\n left: 10px;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-11 .aplus-question::before,\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-11 .aplus-answer::before {\n right: 10px;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-question::before {\n content: \"Q\";\n background: #505050;\n transition: background 0.1s linear;\n z-index: 2;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-answer::before {\n content: \"A\";\n background: #DF7600;\n color: #000000;\n z-index: 1;\n transform: translateY(0px);\n transition: transform 0.1s linear;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-block.aplus-active .aplus-question::before {\n background: #404040;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-block.aplus-active .aplus-answer::before {\n transform: translateY(40px);\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-arrow {\n position: absolute;\n top: 25px;\n border: 10px solid transparent;\n border-top-color: #505050;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-11 .faq-arrow {\n right: auto;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-active .faq-arrow {\n top: 15px;\n border-top-color: transparent;\n border-bottom-color: #404040;\n}\n\n\u003c\/style\u003e\n \u003cstyle type=\"text\/css\"\u003e\n\n.aplus-v2 .premium-aplus-module-2 .premium-background-wrapper {\n position: relative;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper {\n position: absolute;\n width: 50%;\n height: 100%;\n top: 0;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.right {\n left: 50%;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.right {\n left: auto;\n right: 50%;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.secondary-color {\n color: #fff;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background {\n padding: 20px;\n}\n\n.aplus-v2 .premium-aplus-module-2 .aplus-module-2-topic {\n padding-bottom: 10px;\n}\n\n.aplus-v2 .premium-aplus-module-2 .aplus-module-2-heading {\n padding-bottom: 20px;\n}\n\n.aplus-v2 .premium-aplus-module-2 .aplus-module-2-description {\n line-height: 1.5em;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.white-background {\n background: rgba(255,255,255,0.5);\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background {\n background: rgba(0,0,0,0.5);\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background,\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background h1,\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background h5,\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background ol,\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background ul,\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background ol .a-list-item,\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background ul .a-list-item {\n color: #fff;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-content-container {\n display: table;\n height: 100%;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.left .premium-intro-content-container {\n padding-left: 40px;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.left .premium-intro-content-container {\n\tpadding-left: 0px;\n\tpadding-right: 40px;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.right .premium-intro-content-container {\n padding-right: 40px;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.right .premium-intro-content-container {\n padding-right: 0px;\n padding-left: 40px;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-content-column {\n display: table-cell;\n vertical-align: middle;\n}\n\n\n\u003c\/style\u003e\n \u003cstyle type=\"text\/css\"\u003e\n\n\/**\n * Premium-module 5: Comparision table - scroller\n *\/\n\n.aplus-v2 .premium-aplus-module-5 h1 {\n padding-bottom: 30px;\n}\n\n\/* position column-headers relative to this table *\/\n.aplus-v2 .premium-aplus-module-5 .table-container {\n position: relative;\n opacity: 1;\n}\n\n.aplus-v2 .premium-aplus-module-5 .table-container.loading {\n opacity: 0;\n}\n\n.aplus-v2 .premium-aplus-module-5 .table-slider {\n overflow-x: scroll;\n overflow-y: visible;\n width: 100%;\n}\n\n.aplus-v2 .premium-aplus-module-5 td.attribute {\n min-width: 300px;\n top: auto;\n left: 0;\n z-index: 100;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-5 td.attribute {\n right: 0px;\n left: auto;\n}\n\n.aplus-v2 .premium-aplus-module-5 td.active-item,\n.aplus-v2 .premium-aplus-module-5 th.active-item {\n top: auto;\n left: 300px;\n z-index: 100;\n}\n\nhtml[dir=\"rtl\"] .premium-aplus-module-5 td.active-item,\nhtml[dir=\"rtl\"] .premium-aplus-module-5 th.active-item {\n left: auto;\n right: 300px;\n}\n\n.aplus-v2 .premium-aplus-module-5 .attribute,\n.aplus-v2 .premium-aplus-module-5 .active-item{\n position: sticky;\n}\n\n.aplus-v2 .premium-aplus-module-5 table.a-bordered td,\n.aplus-v2 .premium-aplus-module-5 table.a-bordered th {\n background-color: #fff;\n}\n\n.aplus-v2 .premium-aplus-module-5 table.a-bordered td.attribute .aplus-popover-trigger::after {\n content: \"?\";\n display: inline-block;\n font-size: 12px;\n position: relative;\n bottom: 5px;\n}\n\n.aplus-v2 .premium-aplus-module-5 .product-title {\n font-size: 15px;\n padding: 10px 0;\n}\n\n.aplus-v2 .premium-aplus-module-5 .scroll-width {\n overflow-x: scroll;\n overflow-y: visible;\n}\n\n\n.aplus-v2 .premium-aplus-module-5 td.attribute.empty {\n height: 300px;\n}\n\n.aplus-v2 .premium-aplus-module-5 .header-img {\n padding-top: 10px;\n}\n\n\/* Override default AUI .a-bordered table borders *\/\n.aplus-v2 .premium-aplus-module-5 table.a-bordered {\n border-width: 0;\n border-color: #eaeaea;\n border-style: solid;\n}\n\n\/* Size the top scroller *\/\n.aplus-v2 .premium-aplus-module-5 .scroll-wrapper-top {\n width: 100%;\n height: 20px;\n overflow-x: scroll;\n overflow-y: visible;\n}\n\n.aplus-v2 .premium-aplus-module-5 .scroll-bar {\n height: 1px;\n}\n\n.aplus-v2 .premium-aplus-module-5 .add-to-cart {\n line-height: 1rem;\n font-weight: normal;\n}\n\n.aplus-v2 .premium-aplus-module-5 .review {\n font-size: 14px;\n}\n\u003c\/style\u003e\n \u003cstyle type=\"text\/css\"\u003e\n\n\/**\n * Premium modules global styles\n *\/\n.aplus-v2.desktop {\n max-width: 1464px;\n min-width: 800px;\n margin-left: auto;\n margin-right: auto;\n word-wrap: break-word;\n overflow-wrap: break-word;\n word-break: break-word;\n}\n\/* Undo this for tech-specs because it breaks table layout *\/\n.aplus-v2.desktop .premium-aplus .aplus-tech-spec-table { word-break: initial; }\n\n.aplus-v2 .premium-aplus,\n.aplus-v2 .premium-aplus .aplus-h1,\n.aplus-v2 .premium-aplus .aplus-h2,\n.aplus-v2 .premium-aplus .aplus-p1,\n.aplus-v2 .premium-aplus .aplus-p2,\n.aplus-v2 .premium-aplus .aplus-p3,\n.aplus-v2 .premium-aplus .aplus-accent1,\n.aplus-v2 .premium-aplus .aplus-accent2\n{ font-family: Arial, sans-serif; }\n\n.aplus-v2 .premium-aplus,\n.aplus-v2 .premium-aplus .aplus-h1,\n.aplus-v2 .premium-aplus .aplus-h2,\n.aplus-v2 .premium-aplus .aplus-p1,\n.aplus-v2 .premium-aplus .aplus-p2,\n.aplus-v2 .premium-aplus .aplus-p3,\n.aplus-v2 .premium-aplus .aplus-accent1,\n.aplus-v2 .premium-aplus .aplus-accent2\n{ font-family: inherit; }\n\n\/* type *\/\n.aplus-v2 .premium-aplus .aplus-h1 { font-size: 32px; line-height: 1.2em; font-weight: 500; }\n.aplus-v2 .premium-aplus .aplus-h2 { font-size: 26px; line-height: 1.25em; font-weight: 500; }\n.aplus-v2 .premium-aplus .aplus-h3 { font-size: 18px; line-height: 1.25em; font-weight: 500; }\n.aplus-v2 .premium-aplus .aplus-p1 { font-size: 20px; line-height: 1.3em; font-weight: 300; }\n.aplus-v2 .premium-aplus .aplus-p2 { font-size: 16px; line-height: 1.4em; font-weight: 300; }\n.aplus-v2 .premium-aplus .aplus-p3 { font-size: 14px; line-height: 1.4em; font-weight: 300; }\n.aplus-v2 .premium-aplus .aplus-accent1 { font-size: 16px; line-height: 1.4em; font-weight: 600; }\n.aplus-v2 .premium-aplus .aplus-accent2 { font-size: 14px; line-height: 1.4em; font-weight: 600; }\n\n\/* spacing *\/\n.aplus-v2 .aplus-container-1 { padding: 40px; }\n.aplus-v2 .aplus-container-1-2 { padding: 40px 80px; }\n.aplus-v2 .aplus-container-2 { padding: 80px; }\n.aplus-v2 .aplus-container-3 { padding: 40px 0; }\n\n\/* Display *\/\n.aplus-v2 .premium-aplus .aplus-display-table { display: table; }\n.aplus-v2 .premium-aplus .aplus-display-table-cell { display: table-cell; }\n.aplus-v2 .premium-aplus .aplus-display-inline-block { display: inline-block; }\n\n\/* Aplus display table with min-width 1000px and fill remaining space inside parent *\/\n.aplus-v2.desktop .premium-aplus .aplus-display-table-width { min-width: 1000px; width: 100% }\n\n\/**\n* Padding and margin for element should be 10, 20, 40, or 80 px. Considering mini 10, small 20, medium 40, large 80.\n*\/\n\n\u003c\/style\u003e\n \u003cstyle type=\"text\/css\"\u003e\n\n\/**\n * Premium-module 11: FAQs\n *\/\n\n.aplus-v2 .premium-aplus-module-11 .aplus-question {\n line-height: 25px;\n padding-bottom: 10px;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-block {\n padding: 10px 80px 15px 100px;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-11 .faq-block {\n padding-left: 80px;\n padding-right: 100px;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-block.aplus-active {\n padding-bottom: 35px;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-question::before,\n.aplus-v2 .premium-aplus-module-11 .aplus-answer::before {\n width: 80px;\n line-height: 40px;\n font-size: 25px;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-arrow {\n right: 40px;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-11 .faq-arrow {\n left: 40px;\n}\n\n\u003c\/style\u003e\n \u003cstyle type=\"text\/css\"\u003e\n\n\/**\n * Premium-module 7: Video module - Text on right\n *\/\n\n.aplus-v2 .premium-aplus-module-7 .video-panel-container,\n.aplus-v2 .premium-aplus-module-7 .text-panel-container {\n vertical-align: middle;\n width: 50%;\n}\n\n.aplus-v2 .premium-aplus-module-7 .video-panel {\n position: relative;\n}\n\n.aplus-v2 .premium-aplus-module-7 .video-placeholder {\n padding-bottom: 75%; \/* Aspect ratio 4:3 for video and image *\/\n}\n\n.aplus-v2 .premium-aplus-module-7 .video-container {\n position: absolute;\n top: 0;\n width: 100%;\n height: 100%;\n}\n\n.aplus-v2 .premium-aplus.premium-aplus-module-7 .title {\n padding-bottom: 20px;\n}\n\n\u003c\/style\u003e \u003cdiv class=\"aplus-content-wrapper\"\u003e\n \u003cdiv class=\"celwidget aplus-module premium-module-2-fullbackground-image aplus-premium\" cel_widget_id=\"aplus-premium-module-2-fullbackground-image\"\u003e\n \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-2\"\u003e \u003cdiv class=\"a-section a-spacing-none premium-background-wrapper\"\u003e \u003cdiv class=\"a-section a-spacing-none background-image\"\u003e \u003cimg alt=\"purple tone toning shampoo and conditioner blondes professional grade salon quality\" src=\"https:\/\/images-na.ssl-images-amazon.com\/images\/G\/01\/x-locale\/common\/grey-pixel.gif\" class=\"a-lazy-loaded\" data-src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/1042755c-4441-4e53-b535-de43dfaf2ed5.__CR0,0,2196,900_PT0_SX1464_V1___.jpg\"\u003e\u003cnoscript\u003e\u003cimg alt=\"purple tone toning shampoo and conditioner blondes professional grade salon quality\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/1042755c-4441-4e53-b535-de43dfaf2ed5.__CR0,0,2196,900_PT0_SX1464_V1___.jpg\"\u003e\u003c\/noscript\u003e \u003c\/div\u003e \u003c\/div\u003e \u003cdiv class=\"a-section a-text-center\"\u003e \u003cp class=\"aplus-description aplus-container-3 aplus-p1\"\u003e Blending Dutch traditions with advanced European hair science, Era Tua delivers salon-quality results. Our nourishing and restorative formulas use clean, effective ingredients to repair damage and protect hair from everyday stress. Enjoy soft, shiny, and resilient hair with every use. \u003c\/p\u003e \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e\n\n \u003cdiv class=\"celwidget aplus-module premium-module-2-fullbackground-image aplus-premium\" cel_widget_id=\"aplus-premium-module-2-fullbackground-image\"\u003e\n \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-2\"\u003e \u003cdiv class=\"a-section a-spacing-none premium-background-wrapper\"\u003e \u003cdiv class=\"a-section a-spacing-none background-image\"\u003e \u003cimg alt=\"restore purple tones results before and after premium ingredients\" src=\"https:\/\/images-na.ssl-images-amazon.com\/images\/G\/01\/x-locale\/common\/grey-pixel.gif\" class=\"a-lazy-loaded\" data-src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/534c1c5f-83f2-4ef5-b3d2-4f875ae1edf3.__CR0,0,2196,900_PT0_SX1464_V1___.jpg\"\u003e\u003cnoscript\u003e\u003cimg alt=\"restore purple tones results before and after premium ingredients\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/534c1c5f-83f2-4ef5-b3d2-4f875ae1edf3.__CR0,0,2196,900_PT0_SX1464_V1___.jpg\"\u003e\u003c\/noscript\u003e \u003c\/div\u003e \u003c\/div\u003e \u003cdiv class=\"a-section a-text-center\"\u003e \u003cp class=\"aplus-description aplus-container-3 aplus-p1\"\u003e Transform your hair with Era Tua's Bright Crystal Formula! This purple toning shampoo and conditioner neutralizes brassy tones in blonde, silver, and highlighted hair while nourishing with Grape Seed Extract, Calendula, and Aloe Vera. It restores softness, shine, and a fresh salon ash-toned look. \u003c\/p\u003e \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e\n\n \u003cdiv class=\"celwidget aplus-module premium-module-7-video-text aplus-premium\" cel_widget_id=\"aplus-premium-module-7-video-text\"\u003e\n \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-7 aplus-container-1\"\u003e \u003cdiv class=\"a-section a-spacing-none aplus-display-table aplus-display-table-width\"\u003e \u003cdiv class=\"a-section a-spacing-none text-panel-container aplus-container-1 aplus-display-table-cell\"\u003e \u003ch3 class=\"aplus-h1 a-text-bold\"\u003e Bright Crystal No Yellow Formula \u003c\/h3\u003e \u003cbr\u003e\n \u003cp class=\"aplus-p2\"\u003e The perfect purple toning shampoo and conditioner that neutralizes brassy tones in blonde, silver, and highlighted hair. \u003c\/p\u003e \u003c\/div\u003e \u003cdiv class=\"a-section a-spacing-none video-panel-container aplus-display-table-cell\"\u003e \u003cdiv class=\"a-section a-spacing-none video-panel\"\u003e \u003cdiv class=\"a-section a-spacing-none video-placeholder\"\u003e\u003c\/div\u003e \u003cdiv class=\"a-section a-spacing-none video-container\"\u003e \u003cstyle type=\"text\/css\"\u003e\n\n.aplus-v2 .vse-video-player-title, .aplus-v2 .vse-lightPlayer-vendor{\n display:none;\n}\n\n#aplus .vse-video-player-title, #aplus .vse-lightPlayer-vendor{\n display:none;\n}\n\n\u003c\/style\u003e \u003cdiv id=\"39837d40-650a-47b6-b1b8-0a566496d988\" style=\"width:100%; height:100%;\"\u003e\n\n\n\n\n\u003clink rel=\"stylesheet\" href=\"https:\/\/m.media-amazon.com\/images\/I\/01n25BjbgEL.css?AUIClients\/VSEPlayer\"\u003e\n\u003clink rel=\"stylesheet\" href=\"https:\/\/m.media-amazon.com\/images\/I\/51NP-5Gx4JL._RC|11s4jq82GaL.css_.css?AUIClients\/Brila\"\u003e\n\u003cdiv data-csa-c-component=\"aplus-vse-video-widget\" data-csa-c-content-id=\"amzn1.vse.video.0f69448daf564fcf825274a57f2f5cb3\" data-csa-c-cs-type=\"vse\" data-csa-c-painter=\"vse-player\" data-csa-c-slot-id=\"aplus-ive-player\" data-csa-c-type=\"widget\" data-csa-op-log-render=\"\" class=\"a-section vse-player-container\"\u003e\n\u003cdiv class=\"vse-airy-container vse-player-container none \"\u003e\n\u003cdiv id=\"ive-aplus-55008-player-label-container\" data-element-id=\"ive-player-label-container\" class=\"a-section a-spacing-none ive-player-label-container\"\u003e\n\u003cspan class=\"a-declarative\" data-action=\"a-popover\" data-a-popover='{\"name\":\"ive-aplus-55008-label-type-tooltip\",\"width\":\"300\",\"position\":\"triggerRight\",\"dataStrategy\":\"preload\"}'\u003e\u003c\/span\u003e\u003cdiv class=\"a-popover-preload\" id=\"a-popover-ive-aplus-55008-label-type-tooltip\"\u003e\n\u003cspan class=\"ive-demo-label-tooltip ive-player-label-tooltip aok-hidden\"\u003eThe video showcases the product in use.\u003c\/span\u003e\u003cspan class=\"ive-assembly-label-tooltip ive-player-label-tooltip aok-hidden\"\u003eThe video guides you through product setup.\u003c\/span\u003e\u003cspan class=\"ive-comparison-label-tooltip ive-player-label-tooltip aok-hidden\"\u003eThe video compares multiple products.\u003c\/span\u003e\u003cspan class=\"ive-unboxing-label-tooltip ive-player-label-tooltip aok-hidden\"\u003eThe video shows the product being unpacked.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"aplus-55008-player-72e3bbf1-2320-4491-b236-8ca2b6a42b7a\" class=\"vse-player\" data-element-id=\"vse-player-container\"\u003e\u003cdiv id=\"aplus-55008-player-72e3bbf1-2320-4491-b236-8ca2b6a42b7a-container\" style=\"width:100%; height:100%\"\u003e\u003cdiv disablepictureinpicture=\"true\" playsinline=\"true\" class=\"video-js brila-video-js vjs-paused vjs-controls-enabled vjs-workinghover vjs-v7 vjs-user-active vjs-fluid aplus-55008-player-72e3bbf1-2320-4491-b236-8ca2b6a42b7a-container-element-dimensions\" id=\"aplus-55008-player-72e3bbf1-2320-4491-b236-8ca2b6a42b7a-container-element\" tabindex=\"-1\" role=\"region\" lang=\"en\" aria-label=\"Video Player\" style=\"width:100%; height:100%;\"\u003e\n\u003cdiv id=\"altText-aplus-55008-player-72e3bbf1-2320-4491-b236-8ca2b6a42b7a-container\" class=\"ive-alttext-container\" tabindex=\"0\" role=\"description\" aria-label=\"Click to play video, Era Tua No Yellow Formula \"\u003e\u003c\/div\u003e\n\u003cvideo id=\"aplus-55008-player-72e3bbf1-2320-4491-b236-8ca2b6a42b7a-container-element_html5_api\" class=\"vjs-tech\" playsinline=\"playsinline\" disablepictureinpicture=\"true\" tabindex=\"-1\" role=\"application\" preload=\"auto\" poster=\"https:\/\/m.media-amazon.com\/images\/I\/81TdRyxB5nL.jpg\"\u003e\u003c\/video\u003e\u003cdiv class=\"vjs-poster\" tabindex=\"-1\" aria-disabled=\"false\" style='background-image: url(\"https:\/\/m.media-amazon.com\/images\/I\/81TdRyxB5nL.jpg\");'\u003e\u003c\/div\u003e\n\u003cdiv class=\"vjs-text-track-display\" aria-live=\"off\" aria-atomic=\"true\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"vjs-loading-spinner\" dir=\"ltr\"\u003e\u003cspan class=\"vjs-control-text\"\u003eVideo Player is loading.\u003c\/span\u003e\u003c\/div\u003e\n\u003cbutton class=\"vjs-big-play-button\" type=\"button\" title=\"Click to play video\" aria-disabled=\"false\" tabindex=\"-1\"\u003e\u003cspan class=\"vjs-icon-placeholder\" aria-hidden=\"true\"\u003e\u003c\/span\u003e\u003cspan class=\"vjs-control-text\" aria-live=\"polite\"\u003eClick to play video\u003c\/span\u003e\u003c\/button\u003e\u003cdiv class=\"vjs-control-bar\" dir=\"ltr\"\u003e\n\u003cbutton class=\"vjs-play-control vjs-control vjs-button\" type=\"button\" title=\"Play\" aria-disabled=\"false\" aria-label=\"Play\"\u003e\u003cspan class=\"vjs-icon-placeholder\" aria-hidden=\"true\"\u003e\u003c\/span\u003e\u003cspan class=\"vjs-control-text\" aria-live=\"polite\"\u003ePlay\u003c\/span\u003e\u003c\/button\u003e\u003cdiv class=\"vjs-volume-panel vjs-control vjs-volume-panel-horizontal\"\u003e\n\u003cbutton class=\"vjs-mute-control vjs-control vjs-button\" type=\"button\" title=\"Mute\" aria-disabled=\"false\" aria-label=\"Mute\"\u003e\u003cspan class=\"vjs-icon-placeholder\" aria-hidden=\"true\"\u003e\u003c\/span\u003e\u003cspan class=\"vjs-control-text\" aria-live=\"polite\"\u003eMute\u003c\/span\u003e\u003c\/button\u003e\u003cdiv class=\"vjs-volume-control vjs-control vjs-volume-horizontal\"\u003e\u003cdiv tabindex=\"0\" class=\"vjs-volume-bar vjs-slider-bar vjs-slider vjs-slider-horizontal\" role=\"slider\" aria-valuenow=\"0\" aria-valuemin=\"0\" aria-valuemax=\"100\" aria-label=\"Volume Level\" aria-live=\"polite\" title=\"Volume Level\"\u003e\n\u003cdiv class=\"vjs-mouse-display\"\u003e\u003cdiv class=\"vjs-volume-tooltip\" aria-hidden=\"true\"\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"vjs-volume-level\"\u003e\u003cspan class=\"vjs-control-text\"\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"vjs-current-time vjs-time-control vjs-control\"\u003e\n\u003cspan class=\"vjs-control-text\" role=\"presentation\"\u003eCurrent Time \u003c\/span\u003e\u003cspan class=\"vjs-current-time-display\" aria-live=\"off\" role=\"presentation\"\u003e\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"vjs-time-control vjs-time-divider\" aria-hidden=\"true\"\u003e\u003cdiv\u003e\u003cspan\u003e\/\u003c\/span\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"vjs-duration vjs-time-control vjs-control\"\u003e\n\u003cspan class=\"vjs-control-text\" role=\"presentation\"\u003eDuration \u003c\/span\u003e\u003cspan class=\"vjs-duration-display\" aria-live=\"off\" role=\"presentation\"\u003e\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"vjs-progress-control vjs-control\"\u003e\u003cdiv tabindex=\"0\" class=\"vjs-progress-holder vjs-slider vjs-slider-horizontal\" role=\"slider\" aria-valuenow=\"0\" aria-valuemin=\"0\" aria-valuemax=\"100\" aria-label=\"Scrubber bar\" title=\"Scrubber bar\"\u003e\n\u003cdiv class=\"vjs-load-progress\"\u003e\u003cspan class=\"vjs-control-text\"\u003e\u003cspan\u003eLoaded\u003c\/span\u003e: \u003cspan class=\"vjs-control-text-loaded-percentage\"\u003e0%\u003c\/span\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"vjs-mouse-display\"\u003e\u003cdiv class=\"vjs-time-tooltip\" aria-hidden=\"true\"\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"vjs-play-progress vjs-slider-bar\" aria-hidden=\"true\"\u003e\u003cdiv class=\"vjs-time-tooltip\" aria-hidden=\"true\"\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"vjs-live-control vjs-control vjs-hidden\"\u003e\u003cdiv class=\"vjs-live-display\" aria-live=\"off\"\u003e\n\u003cspan class=\"vjs-control-text\"\u003eStream Type \u003c\/span\u003eLIVE\u003c\/div\u003e\u003c\/div\u003e\n\u003cbutton class=\"vjs-seek-to-live-control vjs-control\" type=\"button\" title=\"Seek to live, currently behind live\" aria-disabled=\"false\" aria-label=\"Seek to live, currently behind live\"\u003e\u003cspan class=\"vjs-icon-placeholder\" aria-hidden=\"true\"\u003e\u003c\/span\u003e\u003cspan class=\"vjs-control-text\" aria-live=\"polite\"\u003eSeek to live, currently behind live\u003c\/span\u003e\u003cspan class=\"vjs-seek-to-live-text\" aria-hidden=\"true\"\u003eLIVE\u003c\/span\u003e\u003c\/button\u003e\u003cdiv class=\"vjs-remaining-time vjs-time-control vjs-control\" tabindex=\"0\"\u003e\n\u003cspan class=\"vjs-control-text\" role=\"presentation\"\u003eRemaining Time \u003c\/span\u003e\u003cspan aria-hidden=\"true\"\u003e-\u003c\/span\u003e\u003cspan class=\"vjs-remaining-time-display\" aria-live=\"off\" role=\"presentation\"\u003e\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"vjs-custom-control-spacer vjs-spacer \"\u003e \u003c\/div\u003e\n\u003cdiv class=\"vjs-playback-rate vjs-menu-button vjs-menu-button-popup vjs-control vjs-button vjs-hidden\"\u003e\n\u003cdiv class=\"vjs-playback-rate-value\" id=\"vjs-playback-rate-value-label-aplus-55008-player-72e3bbf1-2320-4491-b236-8ca2b6a42b7a-container-element_component_320\"\u003e1x\u003c\/div\u003e\n\u003cbutton class=\"vjs-playback-rate vjs-menu-button vjs-menu-button-popup vjs-button\" type=\"button\" aria-disabled=\"false\" title=\"Playback Rate\" aria-haspopup=\"true\" aria-expanded=\"false\" aria-describedby=\"vjs-playback-rate-value-label-aplus-55008-player-72e3bbf1-2320-4491-b236-8ca2b6a42b7a-container-element_component_320\" aria-label=\"Playback Rate\"\u003e\u003cspan class=\"vjs-icon-placeholder\" aria-hidden=\"true\"\u003e\u003c\/span\u003e\u003cspan class=\"vjs-control-text\" aria-live=\"polite\"\u003ePlayback Rate\u003c\/span\u003e\u003c\/button\u003e\u003cdiv class=\"vjs-menu\"\u003e\u003cul class=\"vjs-menu-content\" role=\"menu\"\u003e\u003c\/ul\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"vjs-chapters-button vjs-menu-button vjs-menu-button-popup vjs-control vjs-button vjs-hidden\"\u003e\n\u003cbutton class=\"vjs-chapters-button vjs-menu-button vjs-menu-button-popup vjs-button\" type=\"button\" aria-disabled=\"false\" title=\"Chapters\" aria-haspopup=\"true\" aria-expanded=\"false\" aria-label=\"Chapters\"\u003e\u003cspan class=\"vjs-icon-placeholder\" aria-hidden=\"true\"\u003e\u003c\/span\u003e\u003cspan class=\"vjs-control-text\" aria-live=\"polite\"\u003eChapters\u003c\/span\u003e\u003c\/button\u003e\u003cdiv class=\"vjs-menu\"\u003e\u003cul class=\"vjs-menu-content\" role=\"menu\"\u003e\u003cli class=\"vjs-menu-title\" tabindex=\"-1\"\u003eChapters\u003c\/li\u003e\u003c\/ul\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"vjs-descriptions-button vjs-menu-button vjs-menu-button-popup vjs-control vjs-button vjs-hidden\"\u003e\n\u003cbutton class=\"vjs-descriptions-button vjs-menu-button vjs-menu-button-popup vjs-button\" type=\"button\" aria-disabled=\"false\" title=\"Descriptions\" aria-haspopup=\"true\" aria-expanded=\"false\" aria-label=\"Descriptions\"\u003e\u003cspan class=\"vjs-icon-placeholder\" aria-hidden=\"true\"\u003e\u003c\/span\u003e\u003cspan class=\"vjs-control-text\" aria-live=\"polite\"\u003eDescriptions\u003c\/span\u003e\u003c\/button\u003e\u003cdiv class=\"vjs-menu\"\u003e\u003cul class=\"vjs-menu-content\" role=\"menu\"\u003e\u003cli class=\"vjs-menu-item vjs-selected\" tabindex=\"-1\" role=\"menuitemradio\" aria-disabled=\"false\" aria-checked=\"true\"\u003e\n\u003cspan class=\"vjs-menu-item-text\"\u003edescriptions off\u003c\/span\u003e\u003cspan class=\"vjs-control-text\" aria-live=\"polite\"\u003e, selected\u003c\/span\u003e\n\u003c\/li\u003e\u003c\/ul\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"vjs-subs-caps-button vjs-menu-button vjs-menu-button-popup vjs-control vjs-button vjs-hidden\"\u003e\n\u003cbutton class=\"vjs-subs-caps-button vjs-menu-button vjs-menu-button-popup vjs-button\" type=\"button\" aria-disabled=\"false\" title=\"Captions\" aria-haspopup=\"true\" aria-expanded=\"false\" aria-label=\"Captions\"\u003e\u003cspan class=\"vjs-icon-placeholder\" aria-hidden=\"true\"\u003e\u003c\/span\u003e\u003cspan class=\"vjs-control-text\" aria-live=\"polite\"\u003eCaptions\u003c\/span\u003e\u003c\/button\u003e\u003cdiv class=\"vjs-menu\"\u003e\u003cul class=\"vjs-menu-content\" role=\"menu\"\u003e\u003cli class=\"vjs-menu-item vjs-selected\" tabindex=\"-1\" role=\"menuitemradio\" aria-disabled=\"false\" aria-checked=\"true\"\u003e\n\u003cspan class=\"vjs-menu-item-text\"\u003ecaptions and subtitles off\u003c\/span\u003e\u003cspan class=\"vjs-control-text\" aria-live=\"polite\"\u003e, selected\u003c\/span\u003e\n\u003c\/li\u003e\u003c\/ul\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"vjs-audio-button vjs-menu-button vjs-menu-button-popup vjs-control vjs-button vjs-hidden\"\u003e\n\u003cbutton class=\"vjs-audio-button vjs-menu-button vjs-menu-button-popup vjs-button\" type=\"button\" aria-disabled=\"false\" title=\"Audio Track\" aria-haspopup=\"true\" aria-expanded=\"false\" aria-label=\"Audio Track\"\u003e\u003cspan class=\"vjs-icon-placeholder\" aria-hidden=\"true\"\u003e\u003c\/span\u003e\u003cspan class=\"vjs-control-text\" aria-live=\"polite\"\u003eAudio Track\u003c\/span\u003e\u003c\/button\u003e\u003cdiv class=\"vjs-menu\"\u003e\u003cul class=\"vjs-menu-content\" role=\"menu\"\u003e\u003c\/ul\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"vjs-fullscreen-control vjs-control vjs-button\" type=\"button\" title=\"Fullscreen\" aria-disabled=\"false\" aria-label=\"Fullscreen\"\u003e\u003cspan class=\"vjs-icon-placeholder\" aria-hidden=\"true\"\u003e\u003c\/span\u003e\u003cspan class=\"vjs-control-text\" aria-live=\"polite\"\u003eFullscreen\u003c\/span\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"vjs-error-display vjs-modal-dialog vjs-hidden \" tabindex=\"-1\" aria-describedby=\"aplus-55008-player-72e3bbf1-2320-4491-b236-8ca2b6a42b7a-container-element_component_524_description\" aria-hidden=\"true\" aria-label=\"Modal Window\" role=\"dialog\"\u003e\n\u003cp class=\"vjs-modal-dialog-description vjs-control-text\" id=\"aplus-55008-player-72e3bbf1-2320-4491-b236-8ca2b6a42b7a-container-element_component_524_description\"\u003eThis is a modal window.\u003c\/p\u003e\n\u003cdiv class=\"vjs-modal-dialog-content\" role=\"document\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch1 class=\"vse-video-player-title\"\u003e Era Tua No Yellow Formula \u003c\/h1\u003e\n\u003cspan data-element-id=\"vse-lightPlayer-content-provider\" class=\"vse-lightPlayer-vendor a-size-mini\"\u003e Merchant Video\u003c\/span\u003e\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e\n\n \u003cdiv class=\"celwidget aplus-module premium-module-2-fullbackground-image aplus-premium\" cel_widget_id=\"aplus-premium-module-2-fullbackground-image\"\u003e\n \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-2\"\u003e \u003ch1 class=\"a-text-center aplus-container-3 aplus-h1 a-text-bold\"\u003e Combine Our Shampoos and Conditioners for Maximum Results \u003c\/h1\u003e \u003cdiv class=\"a-section a-spacing-none premium-background-wrapper\"\u003e \u003cdiv class=\"a-section a-spacing-none background-image\"\u003e \u003cimg alt=\"purple toning no yellow formula healthier hair\" src=\"https:\/\/images-na.ssl-images-amazon.com\/images\/G\/01\/x-locale\/common\/grey-pixel.gif\" class=\"a-lazy-loaded\" data-src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/45472823-2b24-425b-8a91-94d5607ff087.__CR0,0,2196,900_PT0_SX1464_V1___.jpg\"\u003e\u003cnoscript\u003e\u003cimg alt=\"purple toning no yellow formula healthier hair\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/45472823-2b24-425b-8a91-94d5607ff087.__CR0,0,2196,900_PT0_SX1464_V1___.jpg\"\u003e\u003c\/noscript\u003e \u003c\/div\u003e \u003c\/div\u003e \u003cdiv class=\"a-section a-text-center\"\u003e \u003cp class=\"aplus-description aplus-container-3 aplus-p1\"\u003e Our purple toning formula is designed to neutralize yellow tones in blonde hair. \u003c\/p\u003e \u003cp class=\"aplus-description aplus-container-3 aplus-p1\"\u003e \u003c\/p\u003e\n\u003col class=\"a-ordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eApply\u003c\/span\u003e to wet hair, \u003cspan class=\"a-text-bold\"\u003eLather and l\u003c\/span\u003eeave on hair for 1-2 minutes.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eFollow up\u003c\/span\u003e with Bright Crystal Conditioner for best results. Leave on hair for 1-2 minutes.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-italic\"\u003eUse once or twice a week to maintain a cool, ash-blonde finish.\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ol\u003e \u003cp\u003e\u003c\/p\u003e \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e\n\n \u003cdiv class=\"celwidget aplus-module premium-module-2-fullbackground-image aplus-premium\" cel_widget_id=\"aplus-premium-module-2-fullbackground-image\"\u003e\n \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-2\"\u003e \u003cdiv class=\"a-section a-spacing-none premium-background-wrapper\"\u003e \u003cdiv class=\"a-section a-spacing-none background-image\"\u003e \u003cimg alt=\"Paraben Sulfate Silicone Free Vegan Made in the Netherlands\" src=\"https:\/\/images-na.ssl-images-amazon.com\/images\/G\/01\/x-locale\/common\/grey-pixel.gif\" class=\"a-lazy-loaded\" data-src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/9bdcaee3-844e-44a3-9915-bf4ba0d3d93c.__CR0,0,2196,900_PT0_SX1464_V1___.jpg\"\u003e\u003cnoscript\u003e\u003cimg alt=\"Paraben Sulfate Silicone Free Vegan Made in the Netherlands\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/9bdcaee3-844e-44a3-9915-bf4ba0d3d93c.__CR0,0,2196,900_PT0_SX1464_V1___.jpg\"\u003e\u003c\/noscript\u003e \u003c\/div\u003e \u003c\/div\u003e \u003cdiv class=\"a-section a-text-center\"\u003e \u003cp class=\"aplus-description aplus-container-3 aplus-p1\"\u003e Unlock beautiful hair, ethically. Era Tua offers high-performance care with clean, vegan, and cruelty-free formulas. Made with premium natural ingredients and no silicones or parabens. Get the salon look, guilt-free. \u003c\/p\u003e \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e\n\n \u003cdiv class=\"celwidget aplus-module premium-module-5-comparison-table-scroller aplus-premium\" cel_widget_id=\"aplus-premium-module-5-comparison-table-scroller\"\u003e\n \u003cdiv class=\"premium-aplus premium-aplus-module-5 aplus-container-3 comparison-table\"\u003e\n \u003ch3 class=\"a-text-center aplus-h1 a-text-bold\"\u003e Find Your Perfect Era Tua Formula \u003c\/h3\u003e \u003cdiv id=\"comparison-table-container-5\" data-comparison-name=\"comparison-table-container-5\" class=\"a-section a-spacing-none table-container\"\u003e \u003cdiv class=\"table-slider scroll-wrapper-bottom\"\u003e\n \u003ctable class=\"a-bordered a-horizontal-stripes scroll-width\"\u003e \u003ctbody\u003e\n\u003ctr\u003e \u003ctd class=\"attribute empty\"\u003e\u003c\/td\u003e \u003cth class=\"aplus-data-column top-header active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e Era Tua 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a-button-icon\" id=\"a-autoid-26\"\u003e\u003cspan class=\"a-button-inner\"\u003e\u003ci class=\"a-icon a-icon-cart\"\u003e\u003c\/i\u003e\u003cinput class=\"a-button-input\" type=\"submit\" aria-labelledby=\"a-autoid-26-announce\"\u003e\u003cspan class=\"a-button-text\" aria-hidden=\"true\" id=\"a-autoid-26-announce\"\u003e Add to Cart \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/div\u003e\n \u003c\/form\u003e \n \u003c\/th\u003e \u003cth class=\"aplus-data-column top-header\" style=\"min-width: 230px;\"\u003e Era Tua Fresh Linen \u003cform method=\"post\" action=\"\/cart\/add-to-cart\/ref=emc_p_m_5_i_atc_c\"\u003e \u003c!-- sp:csrf --\u003e\u003cinput type=\"hidden\" name=\"anti-csrftoken-a2z\" value=\"hJtTzDermAPYOD1lM+Ej1swiTUyBb40uvDKwOsKL+J+DAAAAAGnieJNiN2RlYmQ1Zi1iNjVkLTQzMzItYWIwYy00ODM0NjYxZDA2MTg=\"\u003e\u003c!-- sp:end-csrf --\u003e\n \u003cinput type=\"hidden\" name=\"items[0.base][asin]\" value=\"B0FGZ8P2MD\"\u003e \u003cinput type=\"hidden\" 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class=\"aplus-data-column top-header\" style=\"min-width: 230px;\"\u003e Era Tua Rich Cocoon \u003cform method=\"post\" action=\"\/cart\/add-to-cart\/ref=emc_p_m_5_i_atc_c\"\u003e \u003c!-- sp:csrf --\u003e\u003cinput type=\"hidden\" name=\"anti-csrftoken-a2z\" value=\"hJtTzDermAPYOD1lM+Ej1swiTUyBb40uvDKwOsKL+J+DAAAAAGnieJNiN2RlYmQ1Zi1iNjVkLTQzMzItYWIwYy00ODM0NjYxZDA2MTg=\"\u003e\u003c!-- sp:end-csrf --\u003e\n \u003cinput type=\"hidden\" name=\"items[0.base][asin]\" value=\"B0F7JTLJ6H\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][offerListingId]\" value=\"F7cAhafQDrl%2FfMPZFpRbT3vcq7VBjbtiLDN5ZuX83MH1U4vcHstuH2o7uONXnKQKMqSUV2inOdlKCztS7hbrGq05ck9BjT9pOHUXo6Rdh%2FsmBVUEsdZ9xcZ%2FpWO2lXUYXBi4gXXi7Zz2%2FVdOOl6GI9zPFeuCn0GHjX2SB6wm3t4SaRA4uwfJ4ArpihjddkbG\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][quantity]\" value=\"1\"\u003e \u003cinput type=\"hidden\" name=\"clientName\" value=\"Aplus_BuyableModules_DetailPage\"\u003e \u003cdiv class=\"add-to-cart\"\u003e\n 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\u003c\/form\u003e \n \u003c\/th\u003e \u003cth class=\"aplus-data-column top-header\" style=\"min-width: 230px;\"\u003e Era Tua Pure Innocence \u003cform method=\"post\" action=\"\/cart\/add-to-cart\/ref=emc_p_m_5_i_atc_c\"\u003e \u003c!-- sp:csrf --\u003e\u003cinput type=\"hidden\" name=\"anti-csrftoken-a2z\" value=\"hJtTzDermAPYOD1lM+Ej1swiTUyBb40uvDKwOsKL+J+DAAAAAGnieJNiN2RlYmQ1Zi1iNjVkLTQzMzItYWIwYy00ODM0NjYxZDA2MTg=\"\u003e\u003c!-- sp:end-csrf --\u003e\n \u003cinput type=\"hidden\" name=\"items[0.base][asin]\" value=\"B0FCJ1Q2TQ\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][offerListingId]\" value=\"kB9mEYllsCxiXTz6biw%2BxGmmHC%2BcHp5wdX85CZDYw5v%2BAP3H76DRVB1CNQOjdmyLdxnIhk4XtaSrxHusKEYVGdUp%2F3sXZVel7EezBne%2FXek5alyadzRdcsGNqPkyQsFjLHHlxvyuN1pgLS%2BHJgBsBjYtb5UfGdjaxAHIWPx8KicIOqpR4QYuSjrWsGgNnwCj\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][quantity]\" value=\"1\"\u003e \u003cinput type=\"hidden\" name=\"clientName\" 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value=\"hJtTzDermAPYOD1lM+Ej1swiTUyBb40uvDKwOsKL+J+DAAAAAGnieJNiN2RlYmQ1Zi1iNjVkLTQzMzItYWIwYy00ODM0NjYxZDA2MTg=\"\u003e\u003c!-- sp:end-csrf --\u003e\n \u003cinput type=\"hidden\" name=\"items[0.base][asin]\" value=\"B0FGYFF588\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][offerListingId]\" value=\"zNGlDzwRx%2BYhasYOeVULby2KM9%2FfB21MipkfNOZShM7pmdelV6Dyfbg2vI5vXZX%2BxFYT%2BzNXJooFcztX73%2FvbTNjj6COPAhpWKWFejn0dUTGj2NrPK3DpZSoZJXhzS1OddU97ScMpDZ%2FGWqTY%2Fo6ACfofdfYK6HlZ7uol6BBjS6MvSVFIs4%2FHuAc8BFTsrfw\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][quantity]\" value=\"1\"\u003e \u003cinput type=\"hidden\" name=\"clientName\" value=\"Aplus_BuyableModules_DetailPage\"\u003e \u003cdiv class=\"add-to-cart\"\u003e\n \u003cspan class=\"a-button a-spacing-small a-button-primary a-button-icon\" id=\"a-autoid-31\"\u003e\u003cspan class=\"a-button-inner\"\u003e\u003ci class=\"a-icon a-icon-cart\"\u003e\u003c\/i\u003e\u003cinput class=\"a-button-input\" type=\"submit\" aria-labelledby=\"a-autoid-31-announce\"\u003e\u003cspan class=\"a-button-text\" aria-hidden=\"true\" id=\"a-autoid-31-announce\"\u003e Add to Cart \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/div\u003e\n \u003c\/form\u003e \n \u003c\/th\u003e \u003cth class=\"aplus-data-column top-header\" style=\"min-width: 230px;\"\u003e Era Tua Embraced Blossom \u003cform method=\"post\" action=\"\/cart\/add-to-cart\/ref=emc_p_m_5_i_atc_c\"\u003e \u003c!-- sp:csrf --\u003e\u003cinput type=\"hidden\" name=\"anti-csrftoken-a2z\" value=\"hJtTzDermAPYOD1lM+Ej1swiTUyBb40uvDKwOsKL+J+DAAAAAGnieJNiN2RlYmQ1Zi1iNjVkLTQzMzItYWIwYy00ODM0NjYxZDA2MTg=\"\u003e\u003c!-- sp:end-csrf --\u003e\n \u003cinput type=\"hidden\" name=\"items[0.base][asin]\" value=\"B0FGY8G99L\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][offerListingId]\" value=\"AR34%2F9znjqn9KXE8VSFBhG4Nw9YejbCgvSXzfaAZu9L4x3HmUp%2FfVA4V9UwElGZaLTCkJdJKn1SrNLqX0Yc1xJq4S%2FxZm2a7odrUJi1AdygeytRoNawMQQKdkTwTrolg0oj%2FL8DuatPLFSuCdEZNbc9nHo%2FF8FSNYPDlDBH5mwa549N4qjQSMFw3A4r%2BpzcL\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][quantity]\" value=\"1\"\u003e \u003cinput type=\"hidden\" name=\"clientName\" value=\"Aplus_BuyableModules_DetailPage\"\u003e \u003cdiv class=\"add-to-cart\"\u003e\n \u003cspan class=\"a-button a-spacing-small a-button-primary a-button-icon\" id=\"a-autoid-32\"\u003e\u003cspan class=\"a-button-inner\"\u003e\u003ci class=\"a-icon a-icon-cart\"\u003e\u003c\/i\u003e\u003cinput class=\"a-button-input\" type=\"submit\" aria-labelledby=\"a-autoid-32-announce\"\u003e\u003cspan class=\"a-button-text\" aria-hidden=\"true\" id=\"a-autoid-32-announce\"\u003e Add to Cart \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/div\u003e\n \u003c\/form\u003e \n \u003c\/th\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n \u003cspan class=\"a-text-bold\"\u003e Customer Reviews \u003c\/span\u003e \u003c\/div\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e \u003cstyle\u003e\n .aplus-v2 .aplus-review-right-padding {\n padding-right: 0.1rem;\n }\n\u003c\/style\u003e\n\n\u003cdiv class=\"\"\u003e\n \u003cdiv class=\"a-size-base\"\u003e\n \u003ci class=\"a-icon a-icon-star-small a-star-small-4-5 a-spacing-none\"\u003e\u003cspan class=\"a-icon-alt\"\u003e4.5 out of 5 stars\u003c\/span\u003e\u003c\/i\u003e \u003cspan class=\"a-size-mini a-color-base\"\u003e16\u003c\/span\u003e \u003c\/div\u003e\n \u003c\/div\u003e \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cstyle\u003e\n .aplus-v2 .aplus-review-right-padding {\n padding-right: 0.1rem;\n }\n\u003c\/style\u003e\n\n\u003cdiv class=\"\"\u003e\n \u003cdiv class=\"a-size-base\"\u003e\n \u003ci class=\"a-icon a-icon-star-small a-star-small-4-5 a-spacing-none\"\u003e\u003cspan class=\"a-icon-alt\"\u003e4.7 out of 5 stars\u003c\/span\u003e\u003c\/i\u003e \u003cspan class=\"a-size-mini a-color-base\"\u003e7\u003c\/span\u003e \u003c\/div\u003e\n \u003c\/div\u003e \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cstyle\u003e\n .aplus-v2 .aplus-review-right-padding {\n padding-right: 0.1rem;\n }\n\u003c\/style\u003e\n\n\u003cdiv class=\"\"\u003e\n \u003cdiv class=\"a-size-base\"\u003e\n \u003ci class=\"a-icon a-icon-star-small a-star-small-5 a-spacing-none\"\u003e\u003cspan class=\"a-icon-alt\"\u003e5.0 out of 5 stars\u003c\/span\u003e\u003c\/i\u003e \u003cspan class=\"a-size-mini a-color-base\"\u003e3\u003c\/span\u003e \u003c\/div\u003e\n \u003c\/div\u003e \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cstyle\u003e\n .aplus-v2 .aplus-review-right-padding {\n padding-right: 0.1rem;\n }\n\u003c\/style\u003e\n\n\u003cdiv class=\"\"\u003e\n \u003cdiv class=\"a-size-base\"\u003e\n \u003ci class=\"a-icon a-icon-star-small a-star-small-5 a-spacing-none\"\u003e\u003cspan class=\"a-icon-alt\"\u003e5.0 out of 5 stars\u003c\/span\u003e\u003c\/i\u003e \u003cspan class=\"a-size-mini a-color-base\"\u003e3\u003c\/span\u003e \u003c\/div\u003e\n \u003c\/div\u003e \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cstyle\u003e\n .aplus-v2 .aplus-review-right-padding {\n padding-right: 0.1rem;\n }\n\u003c\/style\u003e\n\n\u003cdiv class=\"\"\u003e\n \u003cdiv class=\"a-size-base\"\u003e\n \u003ci class=\"a-icon a-icon-star-small a-star-small-4 a-spacing-none\"\u003e\u003cspan class=\"a-icon-alt\"\u003e3.9 out of 5 stars\u003c\/span\u003e\u003c\/i\u003e \u003cspan class=\"a-size-mini a-color-base\"\u003e10\u003c\/span\u003e \u003c\/div\u003e\n \u003c\/div\u003e \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cstyle\u003e\n .aplus-v2 .aplus-review-right-padding {\n padding-right: 0.1rem;\n }\n\u003c\/style\u003e\n\n\u003cdiv class=\"\"\u003e\n \u003cdiv class=\"a-size-base\"\u003e\n \u003ci class=\"a-icon a-icon-star-small a-star-small-5 a-spacing-none\"\u003e\u003cspan class=\"a-icon-alt\"\u003e4.9 out of 5 stars\u003c\/span\u003e\u003c\/i\u003e \u003cspan class=\"a-size-mini a-color-base\"\u003e7\u003c\/span\u003e \u003c\/div\u003e\n \u003c\/div\u003e \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cstyle\u003e\n .aplus-v2 .aplus-review-right-padding {\n padding-right: 0.1rem;\n }\n\u003c\/style\u003e\n\n\u003cdiv class=\"\"\u003e\n \u003cdiv class=\"a-size-base\"\u003e\n \u003ci class=\"a-icon a-icon-star-small a-star-small-3-5 a-spacing-none\"\u003e\u003cspan class=\"a-icon-alt\"\u003e3.6 out of 5 stars\u003c\/span\u003e\u003c\/i\u003e \u003cspan class=\"a-size-mini a-color-base\"\u003e5\u003c\/span\u003e \u003c\/div\u003e\n \u003c\/div\u003e \u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n \u003cspan class=\"a-text-bold\"\u003e Price \u003c\/span\u003e \u003c\/div\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \u003cspan class=\"a-price\" data-a-size=\"medium_plus\" data-a-color=\"base\"\u003e\u003cspan class=\"a-offscreen\"\u003e$52.99\u003c\/span\u003e\u003cspan aria-hidden=\"true\"\u003e\u003cspan class=\"a-price-symbol\"\u003e$\u003c\/span\u003e\u003cspan class=\"a-price-whole\"\u003e52\u003cspan class=\"a-price-decimal\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-price-fraction\"\u003e99\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \u003cspan class=\"a-price\" data-a-size=\"medium_plus\" data-a-color=\"base\"\u003e\u003cspan class=\"a-offscreen\"\u003e$52.99\u003c\/span\u003e\u003cspan aria-hidden=\"true\"\u003e\u003cspan class=\"a-price-symbol\"\u003e$\u003c\/span\u003e\u003cspan class=\"a-price-whole\"\u003e52\u003cspan class=\"a-price-decimal\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-price-fraction\"\u003e99\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \u003cspan class=\"a-price\" data-a-size=\"medium_plus\" data-a-color=\"base\"\u003e\u003cspan class=\"a-offscreen\"\u003e$52.99\u003c\/span\u003e\u003cspan aria-hidden=\"true\"\u003e\u003cspan class=\"a-price-symbol\"\u003e$\u003c\/span\u003e\u003cspan class=\"a-price-whole\"\u003e52\u003cspan class=\"a-price-decimal\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-price-fraction\"\u003e99\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \u003cspan class=\"a-price\" data-a-size=\"medium_plus\" data-a-color=\"base\"\u003e\u003cspan class=\"a-offscreen\"\u003e$52.99\u003c\/span\u003e\u003cspan aria-hidden=\"true\"\u003e\u003cspan class=\"a-price-symbol\"\u003e$\u003c\/span\u003e\u003cspan class=\"a-price-whole\"\u003e52\u003cspan class=\"a-price-decimal\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-price-fraction\"\u003e99\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \u003cspan class=\"a-price\" data-a-size=\"medium_plus\" data-a-color=\"base\"\u003e\u003cspan class=\"a-offscreen\"\u003e$52.99\u003c\/span\u003e\u003cspan aria-hidden=\"true\"\u003e\u003cspan class=\"a-price-symbol\"\u003e$\u003c\/span\u003e\u003cspan class=\"a-price-whole\"\u003e52\u003cspan class=\"a-price-decimal\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-price-fraction\"\u003e99\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \u003cspan class=\"a-price\" data-a-size=\"medium_plus\" data-a-color=\"base\"\u003e\u003cspan class=\"a-offscreen\"\u003e$52.99\u003c\/span\u003e\u003cspan aria-hidden=\"true\"\u003e\u003cspan class=\"a-price-symbol\"\u003e$\u003c\/span\u003e\u003cspan class=\"a-price-whole\"\u003e52\u003cspan class=\"a-price-decimal\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-price-fraction\"\u003e99\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \u003cspan class=\"a-price\" data-a-size=\"medium_plus\" data-a-color=\"base\"\u003e\u003cspan class=\"a-offscreen\"\u003e$52.99\u003c\/span\u003e\u003cspan aria-hidden=\"true\"\u003e\u003cspan class=\"a-price-symbol\"\u003e$\u003c\/span\u003e\u003cspan class=\"a-price-whole\"\u003e52\u003cspan class=\"a-price-decimal\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-price-fraction\"\u003e99\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/span\u003e\n \u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n \u003cspan class=\"a-text-bold\"\u003e Benefits for Your Hair \u003c\/span\u003e \u003c\/div\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n Purple Toning\/No Yellow Tones \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n Deeply Hydrates \u0026amp; Moisturizes \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n Protects Color Treated Hair \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n Curl Defining Formula \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n Adds Volume \u0026amp; Bounce \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n Blue Toning\/No Orange Tones \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n Repairs \u0026amp; Restructures Hair \u003c\/span\u003e\n \u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n \u003cspan class=\"a-text-bold\"\u003e Everyday Use \u003c\/span\u003e \u003c\/div\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n No - Use Once Every 1-2 Weeks \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n Yes - Use Daily \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n Yes - Use Daily \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n Yes - Use Daily \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n Yes - Use Daily \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n No - Use Once Every 1-2 Weeks \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n Yes - Use Daily \u003c\/span\u003e\n \u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n \u003cspan class=\"a-text-bold\"\u003e Available Formats \u003c\/span\u003e \u003c\/div\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n Shampoo \u0026amp; Conditioner \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n Shampoo, Conditioner, Wash \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n Shampoo, Conditioner, Wash \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n Shampoo, Conditioner \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n Shampoo, Conditioner, Wash \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n Shampoo, Conditioner \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n Shampoo, Conditioner, Wash \u003c\/span\u003e\n \u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n \u003cspan class=\"a-text-bold\"\u003e Dutch Crafted Formula \u003c\/span\u003e \u003c\/div\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n \u003cspan class=\"a-text-bold\"\u003e Vegan \u003c\/span\u003e \u003c\/div\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n \u003cspan class=\"a-text-bold\"\u003e Paraben Free \u003c\/span\u003e \u003c\/div\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n \u003cspan class=\"a-text-bold\"\u003e Sulfate Free \u003c\/span\u003e \u003c\/div\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n \u003cspan class=\"a-text-bold\"\u003e Silicone Free \u003c\/span\u003e \u003c\/div\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n \u003cspan class=\"a-text-bold\"\u003e Cruelty Free \u003c\/span\u003e \u003c\/div\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003c\/tr\u003e \u003ctr\u003e \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n \u003cspan class=\"a-text-bold\"\u003e Salon Quality \u003c\/span\u003e \u003c\/div\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n \n ✔ \u003c\/span\u003e\n \u003c\/td\u003e \u003c\/tr\u003e \u003c\/tbody\u003e\n\u003c\/table\u003e \u003c\/div\u003e\n \u003c\/div\u003e \u003c\/div\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"celwidget aplus-module premium-module-11-faq aplus-premium\" cel_widget_id=\"aplus-premium-module-11-faq\"\u003e\n \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-11\"\u003e \u003cdiv data-faq-block=\"6\" class=\"a-section a-spacing-none aplus-container-2 faqs-container 6\"\u003e \u003cul class=\"faq-list\"\u003e\n \u003cli id=\"faq-qa-pair-0\" class=\"faq-block\"\u003e\n \u003ch3\u003e\n \u003cspan data-faq-question=\"\" role=\"button\" tabindex=\"0\" aria-controls=\"faq-0\" aria-expanded=\"false\"\u003e\n \u003cp class=\"aplus-question aplus-p1\"\u003e What makes Bright Crystal Shampoo and Conditioner different from other shampoos? \u003c\/p\u003e \u003cspan class=\"faq-arrow\" aria-label=\"\"\u003e\u003c\/span\u003e\n \u003c\/span\u003e \n \u003c\/h3\u003e\n \u003cp class=\"aplus-answer aplus-p2\"\u003e It is formulated as a purple-toning system. It uses violet pigments to neutralize unwanted yellow and brassy tones in blonde, silver, and gray hair. Unlike many toning products that can be drying, our formula focuses on deep hydration and shine. \u003c\/p\u003e \u003c\/li\u003e\n \u003cli id=\"faq-qa-pair-1\" class=\"faq-block\"\u003e\n \u003ch3\u003e\n \u003cspan data-faq-question=\"\" role=\"button\" tabindex=\"0\" aria-controls=\"faq-1\" aria-expanded=\"false\"\u003e\n \u003cp class=\"aplus-question aplus-p1\"\u003e Who is the Bright Crystal collection best for? \u003c\/p\u003e \u003cspan class=\"faq-arrow\" aria-label=\"\"\u003e\u003c\/span\u003e\n \u003c\/span\u003e \n \u003c\/h3\u003e\n \u003cp class=\"aplus-answer aplus-p2\"\u003e This collection is ideal for anyone with blonde, bleached, highlighted, gray, or silver hair who wants to maintain a cool, icy finish. If you notice your hair turning yellow or brassy over time, Bright Crystal is designed to correct that color shift. \u003c\/p\u003e \u003c\/li\u003e\n \u003cli id=\"faq-qa-pair-2\" class=\"faq-block\"\u003e\n \u003ch3\u003e\n \u003cspan data-faq-question=\"\" role=\"button\" tabindex=\"0\" aria-controls=\"faq-2\" aria-expanded=\"false\"\u003e\n \u003cp class=\"aplus-question aplus-p1\"\u003e How do I use the Bright Crystal purple toning Shampoo and Conditioner? \u003c\/p\u003e \u003cspan class=\"faq-arrow\" aria-label=\"\"\u003e\u003c\/span\u003e\n \u003c\/span\u003e \n \u003c\/h3\u003e\n \u003cp class=\"aplus-answer aplus-p2\"\u003e Apply the Shampoo to wet hair, lather, and leave it on for 1-2 minutes before rinsing thoroughly. Follow with the Conditioner, let it sit for 1-2 minutes to hydrate and tone. Rinse with cool water to seal the hair cuticle and enhance shine. \u003c\/p\u003e \u003c\/li\u003e\n \u003cli id=\"faq-qa-pair-3\" class=\"faq-block\"\u003e\n \u003ch3\u003e\n \u003cspan data-faq-question=\"\" role=\"button\" tabindex=\"0\" aria-controls=\"faq-3\" aria-expanded=\"false\"\u003e\n \u003cp class=\"aplus-question aplus-p1\"\u003e Will this purple shampoo dry out my hair? \u003c\/p\u003e \u003cspan class=\"faq-arrow\" aria-label=\"\"\u003e\u003c\/span\u003e\n \u003c\/span\u003e \n \u003c\/h3\u003e\n \u003cp class=\"aplus-answer aplus-p2\"\u003e No. While some purple shampoos can be drying, Era Tua’s Bright Crystal is enriched with Aloe Vera and Grape Seed Extract. These ingredients ensure that while you are toning your color, you are also adding moisture and shine back into the hair. \u003c\/p\u003e \u003c\/li\u003e\n \u003cli id=\"faq-qa-pair-4\" class=\"faq-block\"\u003e\n \u003ch3\u003e\n \u003cspan data-faq-question=\"\" role=\"button\" tabindex=\"0\" aria-controls=\"faq-4\" aria-expanded=\"false\"\u003e\n \u003cp class=\"aplus-question aplus-p1\"\u003e How often should I use the Bright Crystal Shampoo and Conditioner? \u003c\/p\u003e \u003cspan class=\"faq-arrow\" aria-label=\"\"\u003e\u003c\/span\u003e\n \u003c\/span\u003e \n \u003c\/h3\u003e\n \u003cp class=\"aplus-answer aplus-p2\"\u003e You can use it whenever you notice yellow tones starting to appear, once a week or every other week. For most users, alternating Bright Crystal with another Era Tua care line (like Fresh Linen for moisture) is a great routine. \u003c\/p\u003e \u003c\/li\u003e\n \u003c\/ul\u003e\n \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e\n\n \u003c\/div\u003e","brand":"BeautyyPOPs","offers":[{"title":"Default Title","offer_id":53077808939302,"sku":null,"price":55.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0990\/6425\/0662\/files\/51HQOGDwf3L._SL1500.jpg?v=1777758534","url":"https:\/\/beautyypops.com\/products\/skiennix-no-yellow-toning-purple-shampoo-neutralizes-yellow-tones-in-blonde-silver-hair-250-ml","provider":"BeautyyPOPs","version":"1.0","type":"link"}