Shu Uemura Art of Hair Izumi Tonic Shampoo - Strengthening Rice Water Formula for Hydrated, Shiny Hair
Shu Uemura Art of Hair Izumi Tonic Shampoo - Strengthening Rice Water Formula for Hydrated, Shiny Hair
- Strengthening & Thickening Shampoo: Infused with Japanese-sourced rice water, this shampoo provides a deep cleanse without stripping hair of essential hydration. Repairs and restores fragile, damaged hair.
- Benefits: Hair diameter is thicker, hair is shinier, and hair is 30x stronger*. Appearance of split ends is reduced by 91%*. *(in a controlled study using a system of Izumi Tonic Shampoo, Mask and Serum vs. non-conditioning shampoo)
- Ingredients: Luxurious formula features Japanese rice water as the key ingredient, which is rich in amino acids, vitamins, and antioxidants that restore elasticity and strength to damaged hair and prevent future breakage
- Fragrance: Invigorating and refreshing, the shampoo has top notes of bergamot and lemon with heart notes of ylang-ylang, iris, and rice water on a base of vanilla and sandalwood.
- Professional Stylist Tip: This shampoo is suitable for those looking to achieve longer lengths while maintaining its optimal condition and reducing split ends
Izumi Tonic
Strengthening Haircare System
A strengthening and thickening haircare system powered by rice water. inspired by yu-zu-ru, the ancient Japanese practice of bathing hair in rice water to add strength, thickness & shine.
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Rare Ingredient
Infused With Japanese-Sourced Rice Water
Inspired by Japanese practice of rice baths, rice water promotes hair strength & restores damage.
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Luxurious Scent
Invigorating & Vibrant
Top: bergamot and lemon
Middle: precious ylang-ylang iris
Bottom: sandalwood and vanilla
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Unique Formula
The Izumi Tonic collection helps strengthen and thicken hair, leaving strands shiny and healthy
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Pro Haircare & Styling
Dedicated To The Artistry Of Hair
Precious ingredients, salon-quality formulas, and sleek packaging embodying Japanese heritage.
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Izumi Tonic Strengthening Rice Water Shampoo
A strengthening shampoo infused with Japanese-sourced rice water to gently cleanse, repair, and visibly thicken fragile hair—without stripping away hydration.
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Izumi Tonic Strengthening Rice Water Conditioner
A strengthening conditioner infused with Japanese-sourced rice water to nourish, repair, guard against future breakage, and visibly thicken fragile hair.
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Izumi Tonic Strengthening Rice Water Treatment
A leave-in treatment infused with Japanese-sourced rice water, that strengthens and prevents breakage for healthy, nourished hair.
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Izumi Tonic Thickening Rice Water Hair Serum
A lightweight, thickening hair serum infused with Japanese-sourced rice water that hydrates, repairs damage, reduces split ends, and strengthens fragile hair while leaving hair soft and shiny.
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Izumi Tonic Strengthening Rice Water Treatment
A leave-in treatment infused with Japanese-sourced rice water, that strengthens and prevents breakage for healthy, nourished hair.