Joico Defy Damage Protective Shield - UV & Thermal Protection for Damaged Color-Treated Hair | Strengthens Bonds with Moringa Seed Oil & Arginine

Joico Defy Damage Protective Shield - UV & Thermal Protection for Damaged Color-Treated Hair | Strengthens Bonds with Moringa Seed Oil & Arginine

Sale price  $21.95 Regular price  $36.99
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Joico Defy Damage Protective Shield - UV & Thermal Protection for Damaged Color-Treated Hair | Strengthens Bonds with Moringa Seed Oil & Arginine

Joico Defy Damage Protective Shield - UV & Thermal Protection for Damaged Color-Treated Hair | Strengthens Bonds with Moringa Seed Oil & Arginine

Sale price  $21.95 Regular price  $36.99
  • Instant daily protection from damaging heat, UV, and environmental exposure
  • Makes hair 4X more resistant to breakage during heat styling against combing breakage on clean damaged hair
  • Protects against color fade

Defy Damage

The Next Generation of Bond Building

Defy Damage
Defy Damage Ingredient
joico, defy damage, haircare, healthy hair
FOR BOND STRENGTHENING & COLOR LONGEVITY

DEFY DAMAGE PROTECTIVE SHIELD

The last stop before picking up that blow-dryer or heat tool: This damage-defense hero shields hair from the ravages of daily styling, and exposure to UV and environmental pollution; delivering exceptional, bond-building protection that guards hair against color fade, breakage, and dryness. Designed for everyday use, hair becomes shinier, stronger, healthier – inside and out.

Directions: Apply small amount to damp hair prior to blow-drying and style as usual.

See it. Feel it. Believe it.

HERE'S WHAT YOU WILL LOVE

  • Instant, daily protection from damaging heat, UV and environmental exposure
  • Makes hair 4X more resistant to breakage during heat styling*
  • Protects against color fade
  • Leaves hair soft, shiny and looking healthy

*Against combing breakage on clean damaged hair.

Joico Defy Damage Protective Shield
  • Yes! We are free of SLS/SLES sulfates.

  • Bond protection begins immediately, and you’ll notice strikingly softer feel and increased shine with the very first use.

  • Yes! Joico's Defy Damage Home Care System is great for all hair types, from straight to curly, fine to thick.

  • Yes! Defy Damage Home Care System maintains over 90% of your color vibrancy up to 10 shampoos.

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