{"product_id":"joico-defy-damage-protective-shampoo-strengthens-bonds-preserves-color-moringa-seed-oil-arginine","title":"Joico Defy Damage Protective Shampoo - Strengthens Bonds \u0026 Preserves Color | Moringa Seed Oil \u0026 Arginine","description":"\u003cul\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Decadently rich lather for a luxurious cleansing experience  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Gently sloughs away dirt and debris without roughing up the hair cuticle or stripping vibrant color  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Leaves hair soft, shiny, resilient, and healthy-looking  \u003c\/span\u003e\u003c\/li\u003e  \u003c\/ul\u003e\u003cbr\u003e\u003cstyle type=\"text\/css\"\u003e\n\n.aplus-v2 .premium-aplus-module-1 .aplus-module-section {\n    width: 50%;\n    vertical-align: middle;\n}\n\n.aplus-v2 .premium-aplus-module-1 .aplus-module-1-topic {\n    padding-bottom: 10px;\n}\n\n.aplus-v2 .premium-aplus-module-1 .aplus-module-1-heading {\n    padding-bottom: 20px;\n}\n\n.aplus-v2 .premium-aplus-module-1 .aplus-module-1-description {\n    line-height: 1.6em;\n}\n\n.aplus-v2 .premium-aplus-module-1 .aplus-module-section.aplus-image-section {\n    vertical-align: middle;\n}\n\n.aplus-v2 .premium-aplus-module-1 .aplus-module-section.aplus-text-section-left,\n.aplus-v2 .premium-aplus-module-1 .aplus-module-section.aplus-text-section-right {\n    padding: 0 40px;\n}\n\n\u003c\/style\u003e      \u003cstyle type=\"text\/css\"\u003e\n\n\/**\n * Premium-module 11: FAQs - Common Styles (All Devices)\n *\/\n\n.aplus-v2 .premium-aplus-module-11 {\n    background: #fff;\n    position: relative;\n}\n\n.aplus-v2 .premium-aplus-module-11.aplus-secondary-color {\n    background: #000;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-question,\n.aplus-v2 .premium-aplus-module-11 .aplus-answer {\n    display: block;\n    width: 100%;\n    margin: 0;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-answer {\n    visibility: hidden;\n    opacity: 0;\n    height: 0;\n    transition: display 0.1s linear, opacity 0.1s linear, height 0.1s linear;\n    transition-behavior: allow-discrete;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-active .aplus-answer {\n    visibility: visible;\n    opacity: 1;\n    height: auto;\n    height: calc-size(auto);\n    min-height: 40px;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-list {\n    margin: 0;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-block {\n    position: relative;\n    list-style-type: none;\n    cursor: pointer;\n    border: 2px solid #E6E6E6;\n    background: #fff;\n    border-radius: 3px;\n    margin-bottom: 10px;\n}\n\n.aplus-v2 .premium-aplus-module-11.aplus-secondary-color .faq-block {\n    border: none;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-question::before,\n.aplus-v2 .premium-aplus-module-11 .aplus-answer::before {\n    text-align: center;\n    border-radius: 3px;\n    display: inline-block;\n    font-weight: 500;\n    position: absolute;\n    color: #fff;\n    top: 10px;\n    left: 10px;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-11 .aplus-question::before,\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-11 .aplus-answer::before {\n    right: 10px;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-question::before {\n    content: \"Q\";\n    background: #505050;\n    transition: background 0.1s linear;\n    z-index: 2;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-answer::before {\n    content: \"A\";\n    background: #DF7600;\n    color: #000000;\n    z-index: 1;\n    transform: translateY(0px);\n    transition: transform 0.1s linear;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-block.aplus-active .aplus-question::before {\n    background: #404040;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-block.aplus-active .aplus-answer::before {\n    transform: translateY(40px);\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-arrow {\n    position: absolute;\n    top: 25px;\n    border: 10px solid transparent;\n    border-top-color: #505050;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-11 .faq-arrow {\n    right: auto;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-active .faq-arrow {\n    top: 15px;\n    border-top-color: transparent;\n    border-bottom-color: #404040;\n}\n\n\u003c\/style\u003e\n      \u003cstyle type=\"text\/css\"\u003e\n\n.aplus-v2 .premium-aplus-module-2 .premium-background-wrapper {\n    position: relative;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper {\n    position: absolute;\n    width: 50%;\n    height: 100%;\n    top: 0;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.right {\n    left: 50%;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.right {\n    left: auto;\n    right: 50%;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.secondary-color {\n    color: #fff;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background {\n    padding: 20px;\n}\n\n.aplus-v2 .premium-aplus-module-2 .aplus-module-2-topic {\n    padding-bottom: 10px;\n}\n\n.aplus-v2 .premium-aplus-module-2 .aplus-module-2-heading {\n    padding-bottom: 20px;\n}\n\n.aplus-v2 .premium-aplus-module-2 .aplus-module-2-description {\n    line-height: 1.5em;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.white-background {\n    background: rgba(255,255,255,0.5);\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background {\n    background: rgba(0,0,0,0.5);\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background,\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background h1,\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background h5,\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background ol,\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background ul,\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background ol .a-list-item,\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background ul .a-list-item {\n  color: #fff;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-content-container {\n    display: table;\n    height: 100%;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.left .premium-intro-content-container {\n    padding-left: 40px;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.left .premium-intro-content-container {\n\tpadding-left: 0px;\n\tpadding-right: 40px;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.right .premium-intro-content-container {\n    padding-right: 40px;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.right .premium-intro-content-container {\n    padding-right: 0px;\n    padding-left: 40px;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-content-column {\n    display: table-cell;\n    vertical-align: middle;\n}\n\n\n\u003c\/style\u003e\n                    \u003cstyle type=\"text\/css\"\u003e\n\n\/**\n * Premium-module 5: Comparision table - scroller\n *\/\n\n.aplus-v2 .premium-aplus-module-5 h1 {\n    padding-bottom: 30px;\n}\n\n\/* position column-headers relative to this table *\/\n.aplus-v2 .premium-aplus-module-5 .table-container {\n    position: relative;\n    opacity: 1;\n}\n\n.aplus-v2 .premium-aplus-module-5 .table-container.loading {\n    opacity: 0;\n}\n\n.aplus-v2 .premium-aplus-module-5 .table-slider {\n    overflow-x: scroll;\n    overflow-y: visible;\n    width: 100%;\n}\n\n.aplus-v2 .premium-aplus-module-5 td.attribute {\n    min-width: 300px;\n    top: auto;\n    left: 0;\n    z-index: 100;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-5 td.attribute {\n    right: 0px;\n    left: auto;\n}\n\n.aplus-v2 .premium-aplus-module-5 td.active-item,\n.aplus-v2 .premium-aplus-module-5 th.active-item {\n    top: auto;\n    left: 300px;\n    z-index: 100;\n}\n\nhtml[dir=\"rtl\"]  .premium-aplus-module-5 td.active-item,\nhtml[dir=\"rtl\"]  .premium-aplus-module-5 th.active-item {\n    left: auto;\n    right: 300px;\n}\n\n.aplus-v2 .premium-aplus-module-5 .attribute,\n.aplus-v2 .premium-aplus-module-5 .active-item{\n    position: sticky;\n}\n\n.aplus-v2 .premium-aplus-module-5 table.a-bordered td,\n.aplus-v2 .premium-aplus-module-5 table.a-bordered th {\n    background-color: #fff;\n}\n\n.aplus-v2 .premium-aplus-module-5 table.a-bordered td.attribute .aplus-popover-trigger::after {\n    content: \"?\";\n    display: inline-block;\n    font-size: 12px;\n    position: relative;\n    bottom: 5px;\n}\n\n.aplus-v2 .premium-aplus-module-5 .product-title {\n    font-size: 15px;\n    padding: 10px 0;\n}\n\n.aplus-v2 .premium-aplus-module-5 .scroll-width {\n    overflow-x: scroll;\n    overflow-y: visible;\n}\n\n\n.aplus-v2 .premium-aplus-module-5 td.attribute.empty {\n    height: 300px;\n}\n\n.aplus-v2 .premium-aplus-module-5 .header-img {\n    padding-top: 10px;\n}\n\n\/* Override default AUI .a-bordered table borders *\/\n.aplus-v2 .premium-aplus-module-5 table.a-bordered {\n    border-width: 0;\n    border-color: #eaeaea;\n    border-style: solid;\n}\n\n\/* Size the top scroller *\/\n.aplus-v2 .premium-aplus-module-5 .scroll-wrapper-top {\n    width: 100%;\n    height: 20px;\n    overflow-x: scroll;\n    overflow-y: visible;\n}\n\n.aplus-v2 .premium-aplus-module-5 .scroll-bar {\n    height: 1px;\n}\n\n.aplus-v2 .premium-aplus-module-5 .add-to-cart {\n    line-height: 1rem;\n    font-weight: normal;\n}\n\n.aplus-v2 .premium-aplus-module-5 .review {\n    font-size: 14px;\n}\n\u003c\/style\u003e\n      \u003cstyle type=\"text\/css\"\u003e\n\n\/**\n * Premium modules global styles\n *\/\n.aplus-v2.desktop {\n  max-width: 1464px;\n  min-width: 800px;\n  margin-left: auto;\n  margin-right: auto;\n  word-wrap: break-word;\n  overflow-wrap: break-word;\n  word-break: break-word;\n}\n\/* Undo this for tech-specs because it breaks table layout *\/\n.aplus-v2.desktop .premium-aplus .aplus-tech-spec-table { word-break: initial; }\n\n.aplus-v2 .premium-aplus,\n.aplus-v2 .premium-aplus .aplus-h1,\n.aplus-v2 .premium-aplus .aplus-h2,\n.aplus-v2 .premium-aplus .aplus-p1,\n.aplus-v2 .premium-aplus .aplus-p2,\n.aplus-v2 .premium-aplus .aplus-p3,\n.aplus-v2 .premium-aplus .aplus-accent1,\n.aplus-v2 .premium-aplus .aplus-accent2\n{ font-family: Arial, sans-serif; }\n\n.aplus-v2 .premium-aplus,\n.aplus-v2 .premium-aplus .aplus-h1,\n.aplus-v2 .premium-aplus .aplus-h2,\n.aplus-v2 .premium-aplus .aplus-p1,\n.aplus-v2 .premium-aplus .aplus-p2,\n.aplus-v2 .premium-aplus .aplus-p3,\n.aplus-v2 .premium-aplus .aplus-accent1,\n.aplus-v2 .premium-aplus .aplus-accent2\n{ font-family: inherit; }\n\n\/* type *\/\n.aplus-v2 .premium-aplus .aplus-h1 { font-size: 32px; line-height: 1.2em; font-weight: 500; }\n.aplus-v2 .premium-aplus .aplus-h2 { font-size: 26px; line-height: 1.25em; font-weight: 500; }\n.aplus-v2 .premium-aplus .aplus-h3 { font-size: 18px; line-height: 1.25em; font-weight: 500; }\n.aplus-v2 .premium-aplus .aplus-p1 { font-size: 20px; line-height: 1.3em; font-weight: 300; }\n.aplus-v2 .premium-aplus .aplus-p2 { font-size: 16px; line-height: 1.4em; font-weight: 300; }\n.aplus-v2 .premium-aplus .aplus-p3 { font-size: 14px; line-height: 1.4em; font-weight: 300; }\n.aplus-v2 .premium-aplus .aplus-accent1 { font-size: 16px; line-height: 1.4em; font-weight: 600; }\n.aplus-v2 .premium-aplus .aplus-accent2 { font-size: 14px; line-height: 1.4em; font-weight: 600; }\n\n\/* spacing *\/\n.aplus-v2 .aplus-container-1 { padding: 40px; }\n.aplus-v2 .aplus-container-1-2 { padding: 40px 80px; }\n.aplus-v2 .aplus-container-2 { padding: 80px; }\n.aplus-v2 .aplus-container-3 { padding: 40px 0; }\n\n\/* Display *\/\n.aplus-v2 .premium-aplus .aplus-display-table { display: table; }\n.aplus-v2 .premium-aplus .aplus-display-table-cell { display: table-cell; }\n.aplus-v2 .premium-aplus .aplus-display-inline-block { display: inline-block; }\n\n\/* Aplus display table with min-width 1000px and fill remaining space inside parent *\/\n.aplus-v2.desktop .premium-aplus .aplus-display-table-width { min-width: 1000px; width: 100% }\n\n\/**\n* Padding and margin for element should be 10, 20, 40, or 80 px. Considering mini 10, small 20, medium 40, large 80.\n*\/\n\n\u003c\/style\u003e\n      \u003cstyle type=\"text\/css\"\u003e\n\n\/**\n * Premium-module 11: FAQs\n *\/\n\n.aplus-v2 .premium-aplus-module-11 .aplus-question {\n    line-height: 25px;\n    padding-bottom: 10px;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-block {\n    padding: 10px 80px 15px 100px;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-11 .faq-block {\n    padding-left: 80px;\n    padding-right: 100px;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-block.aplus-active {\n    padding-bottom: 35px;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-question::before,\n.aplus-v2 .premium-aplus-module-11 .aplus-answer::before {\n    width: 80px;\n    line-height: 40px;\n    font-size: 25px;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-arrow {\n    right: 40px;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-11 .faq-arrow {\n    left: 40px;\n}\n\n\u003c\/style\u003e\n           \u003cdiv class=\"aplus-content-wrapper\"\u003e\n                            \u003cdiv class=\"celwidget aplus-module premium-module-2-fullbackground-image aplus-premium\" cel_widget_id=\"aplus-premium-module-2-fullbackground-image\" data-csa-c-id=\"obxtf6-a1geii-8pfq91-98kmkq\" data-cel-widget=\"aplus-premium-module-2-fullbackground-image\"\u003e\n                             \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-2\"\u003e                                   \u003cdiv class=\"a-section a-spacing-none premium-background-wrapper\"\u003e  \u003cdiv class=\"a-section a-spacing-none background-image\"\u003e                                     \u003cimg alt=\"joico, defy damage, haircare, healthy hair\" src=\"https:\/\/images-na.ssl-images-amazon.com\/images\/G\/01\/x-locale\/common\/grey-pixel.gif\" class=\"a-lazy-loaded\" data-src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/9751549f-9020-415b-a845-97ed2b6e703c.__CR0,0,1464,600_PT0_SX1464_V1___.png\"\u003e\u003cnoscript\u003e\u003cimg alt=\"joico, defy damage, haircare, healthy hair\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/9751549f-9020-415b-a845-97ed2b6e703c.__CR0,0,1464,600_PT0_SX1464_V1___.png\"\u003e\u003c\/noscript\u003e  \u003c\/div\u003e   \u003c\/div\u003e \u003cdiv class=\"a-section a-text-center\"\u003e                                        \u003c\/div\u003e \u003c\/div\u003e      \u003c\/div\u003e\n\n         \u003cdiv class=\"celwidget aplus-module premium-module-2-fullbackground-image aplus-premium\" cel_widget_id=\"aplus-premium-module-2-fullbackground-image\" data-csa-c-id=\"619ado-zefx13-j5vue6-1qbcyy\" data-cel-widget=\"aplus-premium-module-2-fullbackground-image\"\u003e\n                             \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-2\"\u003e                                       \u003ch1 class=\"a-text-center aplus-container-3 aplus-h1 a-text-bold\"\u003e The Next Generation of Bond Building \u003c\/h1\u003e    \u003cdiv class=\"a-section a-spacing-none premium-background-wrapper\"\u003e  \u003cdiv class=\"a-section a-spacing-none background-image\"\u003e                                     \u003cimg alt=\"Defy Damage - June 2025\" src=\"https:\/\/images-na.ssl-images-amazon.com\/images\/G\/01\/x-locale\/common\/grey-pixel.gif\" class=\"a-lazy-loaded\" data-src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/9bad5554-747a-473c-b7c8-7896547d37b8.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\"\u003e\u003cnoscript\u003e\u003cimg alt=\"Defy Damage - June 2025\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/9bad5554-747a-473c-b7c8-7896547d37b8.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\"\u003e\u003c\/noscript\u003e  \u003c\/div\u003e   \u003c\/div\u003e \u003cdiv class=\"a-section a-text-center\"\u003e                                  \u003c\/div\u003e \u003c\/div\u003e      \u003c\/div\u003e\n\n         \u003cdiv class=\"celwidget aplus-module premium-module-1-image-text aplus-premium\" cel_widget_id=\"aplus-premium-module-1-image-text\" data-csa-c-id=\"f1vljn-9m7yi2-2bg5k7-ie9xw1\" data-cel-widget=\"aplus-premium-module-1-image-text\"\u003e\n                        \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-1 aplus-container-1\"\u003e \u003cdiv class=\"a-section a-spacing-none aplus-display-table\"\u003e  \u003cdiv class=\"a-section a-spacing-none aplus-module-section aplus-display-table-cell aplus-image-section\"\u003e                                     \u003cimg alt=\"joico, defy damage, haircare, healthy hair\" src=\"https:\/\/images-na.ssl-images-amazon.com\/images\/G\/01\/x-locale\/common\/grey-pixel.gif\" class=\"a-lazy-loaded\" data-src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/66e79037-4a80-4788-b17f-f5d9465b4c3b.__CR0,0,800,600_PT0_SX800_V1___.png\"\u003e\u003cnoscript\u003e\u003cimg alt=\"joico, defy damage, haircare, healthy hair\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/66e79037-4a80-4788-b17f-f5d9465b4c3b.__CR0,0,800,600_PT0_SX800_V1___.png\"\u003e\u003c\/noscript\u003e  \u003c\/div\u003e  \u003cdiv class=\"a-section a-spacing-none aplus-module-section aplus-display-table-cell aplus-text-section-right\"\u003e                               \u003cspan class=\"aplus-accent1 aplus-module-1-topic a-text-bold\"\u003e FOR BOND STRENGTHENING \u0026amp; COLOR LONGEVITY \u003c\/span\u003e                                         \u003ch3 class=\"aplus-h1 aplus-module-1-heading a-text-bold\"\u003e DEFY DAMAGE PROTECTIVE SHAMPOO \u003c\/h3\u003e                                      \u003cp class=\"aplus-p2 aplus-module-1-description\"\u003e Immerse hair in a thorough, luxurious lather with this gentle, sulfate-free shampoo that protects hair from damage on a daily basis. The bond-building formula swiftly sloughs away dirt, impurities, and buildup without roughing up the hair cuticle, or stripping your investment color. The decadent result? Hair becomes beautifully resilient, clean, healthy-looking, shiny, and smooth. \u003c\/p\u003e     \u003cp class=\"aplus-p2 aplus-module-1-description\"\u003e \u003cspan class=\"a-text-bold\"\u003eDirections:\u003c\/span\u003e Apply to wet hair. Lather, then rinse thoroughly \u003c\/p\u003e    \u003c\/div\u003e  \u003c\/div\u003e \u003c\/div\u003e     \u003c\/div\u003e\n\n         \u003cdiv class=\"celwidget aplus-module premium-module-1-image-text aplus-premium\" cel_widget_id=\"aplus-premium-module-1-image-text\" data-csa-c-id=\"hi65t7-4kd23p-f882r5-l8czdx\" data-cel-widget=\"aplus-premium-module-1-image-text\"\u003e\n                        \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-1 aplus-container-1\"\u003e \u003cdiv class=\"a-section a-spacing-none aplus-display-table\"\u003e  \u003cdiv class=\"a-section a-spacing-none aplus-module-section aplus-display-table-cell aplus-text-section-left\"\u003e                               \u003cspan class=\"aplus-accent1 aplus-module-1-topic a-text-bold\"\u003e See it. Feel it. Believe it. \u003c\/span\u003e                                         \u003ch3 class=\"aplus-h1 aplus-module-1-heading a-text-bold\"\u003e HERE'S WHAT YOU WILL LOVE \u003c\/h3\u003e                                      \u003cp class=\"aplus-p2 aplus-module-1-description\"\u003e - Strengthens \u0026amp; Rebuilds Bonds \u003c\/p\u003e     \u003cp class=\"aplus-p2 aplus-module-1-description\"\u003e - 80% Less Breakage* \u003c\/p\u003e     \u003cp class=\"aplus-p2 aplus-module-1-description\"\u003e - 5X Stronger Hair* \u003c\/p\u003e     \u003cp class=\"aplus-p2 aplus-module-1-description\"\u003e *Against combing breakage on damaged hair during heat styling using Defy Damage Protective Shampoo \u0026amp; Masque vs. non-conditioning shampoo \u003c\/p\u003e    \u003c\/div\u003e  \u003cdiv class=\"a-section a-spacing-none aplus-module-section aplus-display-table-cell aplus-image-section\"\u003e                                     \u003cimg alt=\"Joico's Defy Damage Shampoo\" src=\"https:\/\/images-na.ssl-images-amazon.com\/images\/G\/01\/x-locale\/common\/grey-pixel.gif\" class=\"a-lazy-loaded\" data-src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/4e9e4f95-08fb-4fcd-880d-25cb86a1fc76.__CR0,0,800,600_PT0_SX800_V1___.png\"\u003e\u003cnoscript\u003e\u003cimg alt=\"Joico's Defy Damage Shampoo\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/4e9e4f95-08fb-4fcd-880d-25cb86a1fc76.__CR0,0,800,600_PT0_SX800_V1___.png\"\u003e\u003c\/noscript\u003e  \u003c\/div\u003e  \u003c\/div\u003e \u003c\/div\u003e     \u003c\/div\u003e\n\n         \u003cdiv class=\"celwidget aplus-module premium-module-2-fullbackground-image aplus-premium\" cel_widget_id=\"aplus-premium-module-2-fullbackground-image\" data-csa-c-id=\"899la1-n6fguc-i9sc8n-tah05y\" data-cel-widget=\"aplus-premium-module-2-fullbackground-image\"\u003e\n                             \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-2\"\u003e                                   \u003cdiv class=\"a-section a-spacing-none premium-background-wrapper\"\u003e  \u003cdiv class=\"a-section a-spacing-none background-image\"\u003e                                     \u003cimg alt=\"Defy Damage Ingredient\" src=\"https:\/\/images-na.ssl-images-amazon.com\/images\/G\/01\/x-locale\/common\/grey-pixel.gif\" class=\"a-lazy-loaded\" data-src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/146fb0e7-fa49-4300-ab2f-a9682f0a10c7.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\"\u003e\u003cnoscript\u003e\u003cimg alt=\"Defy Damage Ingredient\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/146fb0e7-fa49-4300-ab2f-a9682f0a10c7.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\"\u003e\u003c\/noscript\u003e  \u003c\/div\u003e   \u003c\/div\u003e \u003cdiv class=\"a-section a-text-center\"\u003e                                  \u003c\/div\u003e \u003c\/div\u003e      \u003c\/div\u003e\n\n         \u003cdiv class=\"celwidget aplus-module premium-module-5-comparison-table-scroller aplus-premium\" cel_widget_id=\"aplus-premium-module-5-comparison-table-scroller\" data-csa-c-id=\"7qimxz-co8e9t-4qscol-j2lyy7\" data-cel-widget=\"aplus-premium-module-5-comparison-table-scroller\"\u003e\n                                                                                                       \u003cdiv class=\"premium-aplus premium-aplus-module-5 aplus-container-3 comparison-table\"\u003e\n                                              \u003ch3 class=\"a-text-center aplus-h1 a-text-bold\"\u003e SEE THE DIFFERENCE. CHOOSE THE BEST JOICO COLLECTION FOR ALL YOUR HAIR CONCERNS. \u003c\/h3\u003e    \u003cdiv id=\"comparison-table-container-5\" data-comparison-name=\"comparison-table-container-5\" class=\"a-section a-spacing-none table-container\"\u003e  \u003cdiv class=\"table-slider scroll-wrapper-bottom\"\u003e\n                \u003ctable class=\"a-bordered a-horizontal-stripes scroll-width\"\u003e  \u003ctbody\u003e\n\u003ctr\u003e  \u003ctd class=\"attribute empty\"\u003e\u003c\/td\u003e      \u003cth class=\"aplus-data-column top-header active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e                                             DEFY DAMAGE                           \u003cform method=\"post\" action=\"\/cart\/add-to-cart\/ref=emc_p_m_5_i_atc_c\"\u003e \u003c!-- sp:csrf --\u003e\u003cinput type=\"hidden\" name=\"anti-csrftoken-a2z\" value=\"hIW5+mKx9HxAM\/zUs\/ViZC0Z3DbEc0BCLuW93UrByZC8AAAAAGnf1f9iN2RlYmQ1Zi1iNjVkLTQzMzItYWIwYy00ODM0NjYxZDA2MTg=\"\u003e\u003c!-- sp:end-csrf --\u003e\n            \u003cinput type=\"hidden\" name=\"items[0.base][asin]\" value=\"B087FBL23H\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][offerListingId]\" value=\"3htdRfWbsUsNkuYc8o0eZ8T0SCoKd6HSQ0tmAOOq8t5HB8XEQPifC80AbNMbWRyWQWYVXa4BieeR6KQU5D%2Ft%2F1xm2N82IVuNwlfAKJstCgoYEIRKbhyVCAo8VjAQwFnGNy25zd5A9E78pcG%2FENchvw%3D%3D\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][quantity]\" value=\"1\"\u003e \u003cinput type=\"hidden\" name=\"clientName\" value=\"Aplus_BuyableModules_DetailPage\"\u003e     \u003cdiv class=\"add-to-cart\"\u003e\n                        \u003cspan class=\"a-button a-spacing-small a-button-primary a-button-icon\" id=\"a-autoid-26\"\u003e\u003cspan class=\"a-button-inner\"\u003e\u003ci class=\"a-icon a-icon-cart\"\u003e\u003c\/i\u003e\u003cinput class=\"a-button-input\" type=\"submit\" aria-labelledby=\"a-autoid-26-announce\"\u003e\u003cspan class=\"a-button-text\" aria-hidden=\"true\" id=\"a-autoid-26-announce\"\u003e Add to Cart \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/div\u003e\n                  \u003c\/form\u003e       \n        \u003c\/th\u003e      \u003cth class=\"aplus-data-column top-header\" style=\"min-width: 230px;\"\u003e                                             YOUTHLOCK                           \u003cform method=\"post\" action=\"\/cart\/add-to-cart\/ref=emc_p_m_5_i_atc_c\"\u003e \u003c!-- sp:csrf --\u003e\u003cinput type=\"hidden\" name=\"anti-csrftoken-a2z\" value=\"hIW5+mKx9HxAM\/zUs\/ViZC0Z3DbEc0BCLuW93UrByZC8AAAAAGnf1f9iN2RlYmQ1Zi1iNjVkLTQzMzItYWIwYy00ODM0NjYxZDA2MTg=\"\u003e\u003c!-- sp:end-csrf --\u003e\n            \u003cinput type=\"hidden\" name=\"items[0.base][asin]\" value=\"B0B2J1X7Q3\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][offerListingId]\" value=\"PbJq6M398zpKeP%2BP%2BR9oTYGsYC7XD4onqZaDTqPmuNdrR1w3O%2Bc%2Bo3qqMFfHz4o1ps1Dh4l9ISKGzYnzeE9fDuI0Dmv2c4AaY9FA7KkvcGZVXI9L3HV1E3mipO3RBgbKk7UecEvLat9zHLtfseSevw%3D%3D\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][quantity]\" value=\"1\"\u003e \u003cinput type=\"hidden\" name=\"clientName\" value=\"Aplus_BuyableModules_DetailPage\"\u003e     \u003cdiv class=\"add-to-cart\"\u003e\n                        \u003cspan class=\"a-button a-spacing-small a-button-primary a-button-icon\" id=\"a-autoid-27\"\u003e\u003cspan class=\"a-button-inner\"\u003e\u003ci class=\"a-icon a-icon-cart\"\u003e\u003c\/i\u003e\u003cinput class=\"a-button-input\" type=\"submit\" aria-labelledby=\"a-autoid-27-announce\"\u003e\u003cspan class=\"a-button-text\" aria-hidden=\"true\" id=\"a-autoid-27-announce\"\u003e Add to Cart \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/div\u003e\n                  \u003c\/form\u003e       \n        \u003c\/th\u003e      \u003cth class=\"aplus-data-column top-header\" style=\"min-width: 230px;\"\u003e                                             K-PAK COLOR THERAPY                           \u003cform method=\"post\" action=\"\/cart\/add-to-cart\/ref=emc_p_m_5_i_atc_c\"\u003e \u003c!-- sp:csrf --\u003e\u003cinput type=\"hidden\" name=\"anti-csrftoken-a2z\" value=\"hIW5+mKx9HxAM\/zUs\/ViZC0Z3DbEc0BCLuW93UrByZC8AAAAAGnf1f9iN2RlYmQ1Zi1iNjVkLTQzMzItYWIwYy00ODM0NjYxZDA2MTg=\"\u003e\u003c!-- sp:end-csrf --\u003e\n            \u003cinput type=\"hidden\" name=\"items[0.base][asin]\" value=\"B08G7GVH57\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][offerListingId]\" value=\"K%2FSRjJp4Q7duE4DKmJVDiK%2Bg1%2FjwxjGIRuobJ75FSDLtkLUzNGq9SoBUmy7qes7QisQFrHsELuwnmBgKUWF%2BaUZeRj2wvtbk4tZQ8nvwdQbME%2FvrKPCfHxRbgz7W82XHOjkC%2B5wecQQUu6TMmkdr6g%3D%3D\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][quantity]\" value=\"1\"\u003e \u003cinput type=\"hidden\" name=\"clientName\" value=\"Aplus_BuyableModules_DetailPage\"\u003e     \u003cdiv class=\"add-to-cart\"\u003e\n                        \u003cspan class=\"a-button a-spacing-small a-button-primary a-button-icon\" id=\"a-autoid-28\"\u003e\u003cspan class=\"a-button-inner\"\u003e\u003ci class=\"a-icon a-icon-cart\"\u003e\u003c\/i\u003e\u003cinput class=\"a-button-input\" type=\"submit\" aria-labelledby=\"a-autoid-28-announce\"\u003e\u003cspan class=\"a-button-text\" aria-hidden=\"true\" id=\"a-autoid-28-announce\"\u003e Add to Cart \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/div\u003e\n                  \u003c\/form\u003e       \n        \u003c\/th\u003e      \u003cth class=\"aplus-data-column top-header\" style=\"min-width: 230px;\"\u003e                                             COLOR BALANCE PURPLE                           \u003cform method=\"post\" action=\"\/cart\/add-to-cart\/ref=emc_p_m_5_i_atc_c\"\u003e \u003c!-- sp:csrf --\u003e\u003cinput type=\"hidden\" name=\"anti-csrftoken-a2z\" value=\"hIW5+mKx9HxAM\/zUs\/ViZC0Z3DbEc0BCLuW93UrByZC8AAAAAGnf1f9iN2RlYmQ1Zi1iNjVkLTQzMzItYWIwYy00ODM0NjYxZDA2MTg=\"\u003e\u003c!-- sp:end-csrf --\u003e\n            \u003cinput type=\"hidden\" name=\"items[0.base][asin]\" value=\"B08L8D93QB\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][offerListingId]\" value=\"knNSDIETOMmI6snRWVnZbPHMO8HqtV%2BfDd7Fyra9mGviz0VZniyIELtRiAl5cuhYE57cYGCtqKjnPPf6om9VzGPmNsPQswH4YCCP4h%2FI3fJNPpqntboWzSehDUppbbEqlJ6Ks1yrp2w5Pl3sciCkUQ%3D%3D\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][quantity]\" value=\"1\"\u003e \u003cinput type=\"hidden\" name=\"clientName\" value=\"Aplus_BuyableModules_DetailPage\"\u003e     \u003cdiv class=\"add-to-cart\"\u003e\n                        \u003cspan class=\"a-button a-spacing-small a-button-primary a-button-icon\" id=\"a-autoid-29\"\u003e\u003cspan class=\"a-button-inner\"\u003e\u003ci class=\"a-icon a-icon-cart\"\u003e\u003c\/i\u003e\u003cinput class=\"a-button-input\" type=\"submit\" aria-labelledby=\"a-autoid-29-announce\"\u003e\u003cspan class=\"a-button-text\" aria-hidden=\"true\" id=\"a-autoid-29-announce\"\u003e Add to Cart \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/div\u003e\n                  \u003c\/form\u003e       \n        \u003c\/th\u003e      \u003cth class=\"aplus-data-column top-header\" style=\"min-width: 230px;\"\u003e                                             MOISTURE RECOVERY                           \u003cform method=\"post\" action=\"\/cart\/add-to-cart\/ref=emc_p_m_5_i_atc_c\"\u003e \u003c!-- sp:csrf --\u003e\u003cinput type=\"hidden\" name=\"anti-csrftoken-a2z\" value=\"hIW5+mKx9HxAM\/zUs\/ViZC0Z3DbEc0BCLuW93UrByZC8AAAAAGnf1f9iN2RlYmQ1Zi1iNjVkLTQzMzItYWIwYy00ODM0NjYxZDA2MTg=\"\u003e\u003c!-- sp:end-csrf --\u003e\n            \u003cinput type=\"hidden\" name=\"items[0.base][asin]\" value=\"B083L4B6X3\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][offerListingId]\" value=\"YiK04vefRST3vX%2FV1zrdEbnxw7%2FZgdqRRjNrUf2kw2klhiVk6z6bCdLilQkFzNWO7X3QbExMVAc4N4RydIbQQGF532m5CLWItMEoKIybQrJ51pibjWQ3Q%2FK57oalm44PUuA6ISmPuSnYyLnZ9yXENQ%3D%3D\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][quantity]\" value=\"1\"\u003e \u003cinput type=\"hidden\" name=\"clientName\" value=\"Aplus_BuyableModules_DetailPage\"\u003e     \u003cdiv class=\"add-to-cart\"\u003e\n                        \u003cspan class=\"a-button a-spacing-small a-button-primary a-button-icon\" id=\"a-autoid-30\"\u003e\u003cspan class=\"a-button-inner\"\u003e\u003ci class=\"a-icon a-icon-cart\"\u003e\u003c\/i\u003e\u003cinput class=\"a-button-input\" type=\"submit\" aria-labelledby=\"a-autoid-30-announce\"\u003e\u003cspan class=\"a-button-text\" aria-hidden=\"true\" id=\"a-autoid-30-announce\"\u003e Add to Cart \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/div\u003e\n                  \u003c\/form\u003e       \n        \u003c\/th\u003e      \u003cth class=\"aplus-data-column top-header\" style=\"min-width: 230px;\"\u003e                                             HYDRASPLASH                           \u003cform method=\"post\" action=\"\/cart\/add-to-cart\/ref=emc_p_m_5_i_atc_c\"\u003e \u003c!-- sp:csrf --\u003e\u003cinput type=\"hidden\" name=\"anti-csrftoken-a2z\" value=\"hIW5+mKx9HxAM\/zUs\/ViZC0Z3DbEc0BCLuW93UrByZC8AAAAAGnf1f9iN2RlYmQ1Zi1iNjVkLTQzMzItYWIwYy00ODM0NjYxZDA2MTg=\"\u003e\u003c!-- sp:end-csrf --\u003e\n            \u003cinput type=\"hidden\" name=\"items[0.base][asin]\" value=\"B083F4PC73\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][offerListingId]\" value=\"YSOkpse84whgi97%2Bn2nIhHb7lkYZf1ZDZ7WHSiJX69xv9zij3myDtdhUkmIuBWgEIAcuU6yn7eZFLmX4nrfynqIbGcvJJ5nG%2F%2F2sS9S3OfZzte6bE49h9ds1jXcwSZ9ZxrpH0B%2BJEPnYyT82VwxezQ%3D%3D\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][quantity]\" value=\"1\"\u003e \u003cinput type=\"hidden\" name=\"clientName\" value=\"Aplus_BuyableModules_DetailPage\"\u003e     \u003cdiv class=\"add-to-cart\"\u003e\n                        \u003cspan class=\"a-button a-spacing-small a-button-primary a-button-icon\" id=\"a-autoid-31\"\u003e\u003cspan class=\"a-button-inner\"\u003e\u003ci class=\"a-icon a-icon-cart\"\u003e\u003c\/i\u003e\u003cinput class=\"a-button-input\" type=\"submit\" aria-labelledby=\"a-autoid-31-announce\"\u003e\u003cspan class=\"a-button-text\" aria-hidden=\"true\" id=\"a-autoid-31-announce\"\u003e Add to Cart \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/div\u003e\n                  \u003c\/form\u003e       \n        \u003c\/th\u003e      \u003cth class=\"aplus-data-column top-header\" style=\"min-width: 230px;\"\u003e                                             BLONDE LIFE                           \u003cform method=\"post\" action=\"\/cart\/add-to-cart\/ref=emc_p_m_5_i_atc_c\"\u003e \u003c!-- sp:csrf --\u003e\u003cinput type=\"hidden\" name=\"anti-csrftoken-a2z\" value=\"hIW5+mKx9HxAM\/zUs\/ViZC0Z3DbEc0BCLuW93UrByZC8AAAAAGnf1f9iN2RlYmQ1Zi1iNjVkLTQzMzItYWIwYy00ODM0NjYxZDA2MTg=\"\u003e\u003c!-- sp:end-csrf --\u003e\n            \u003cinput type=\"hidden\" name=\"items[0.base][asin]\" value=\"B07XRYM5RC\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][offerListingId]\" value=\"Re2lUEtM4Gl2batxgfQRUKq4%2FkyS%2FwPSeNk7ATOLQx9yf7wLWybxXcMASjkCwUB16l1htyCALhRjw%2FdX2PDEhfxgMYcf2hxOBt5q%2FtL%2BnVh%2FeIOXr8Z7PCIuRHg7lbWPbVpwX74p7Aoen186D%2FYDqg%3D%3D\"\u003e \u003cinput type=\"hidden\" name=\"items[0.base][quantity]\" value=\"1\"\u003e \u003cinput type=\"hidden\" name=\"clientName\" value=\"Aplus_BuyableModules_DetailPage\"\u003e     \u003cdiv class=\"add-to-cart\"\u003e\n                        \u003cspan class=\"a-button a-spacing-small a-button-primary a-button-icon\" id=\"a-autoid-32\"\u003e\u003cspan class=\"a-button-inner\"\u003e\u003ci class=\"a-icon a-icon-cart\"\u003e\u003c\/i\u003e\u003cinput class=\"a-button-input\" type=\"submit\" aria-labelledby=\"a-autoid-32-announce\"\u003e\u003cspan class=\"a-button-text\" aria-hidden=\"true\" id=\"a-autoid-32-announce\"\u003e Add to Cart \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/div\u003e\n                  \u003c\/form\u003e       \n        \u003c\/th\u003e   \u003c\/tr\u003e   \u003ctr\u003e   \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n                                    \u003cspan class=\"a-text-bold\"\u003e Customer Reviews \u003c\/span\u003e \u003c\/div\u003e\n                            \u003c\/td\u003e      \u003ctd class=\"aplus-data-column active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e                         \u003cstyle\u003e\n    .aplus-v2 .aplus-review-right-padding {\n        padding-right: 0.1rem;\n    }\n\u003c\/style\u003e\n\n\u003cdiv class=\"\"\u003e\n         \u003cdiv class=\"a-size-base\"\u003e\n                    \u003ci class=\"a-icon a-icon-star-small a-star-small-4-5 a-spacing-none\"\u003e\u003cspan class=\"a-icon-alt\"\u003e4.7 out of 5 stars\u003c\/span\u003e\u003c\/i\u003e  \u003cspan class=\"a-size-mini a-color-base\"\u003e5,962\u003c\/span\u003e  \u003c\/div\u003e\n                \u003c\/div\u003e \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e                         \u003cstyle\u003e\n    .aplus-v2 .aplus-review-right-padding {\n        padding-right: 0.1rem;\n    }\n\u003c\/style\u003e\n\n\u003cdiv class=\"\"\u003e\n         \u003cdiv class=\"a-size-base\"\u003e\n                    \u003ci class=\"a-icon a-icon-star-small a-star-small-4-5 a-spacing-none\"\u003e\u003cspan class=\"a-icon-alt\"\u003e4.6 out of 5 stars\u003c\/span\u003e\u003c\/i\u003e  \u003cspan class=\"a-size-mini a-color-base\"\u003e805\u003c\/span\u003e  \u003c\/div\u003e\n                \u003c\/div\u003e \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e                         \u003cstyle\u003e\n    .aplus-v2 .aplus-review-right-padding {\n        padding-right: 0.1rem;\n    }\n\u003c\/style\u003e\n\n\u003cdiv class=\"\"\u003e\n         \u003cdiv class=\"a-size-base\"\u003e\n                    \u003ci class=\"a-icon a-icon-star-small a-star-small-4-5 a-spacing-none\"\u003e\u003cspan class=\"a-icon-alt\"\u003e4.7 out of 5 stars\u003c\/span\u003e\u003c\/i\u003e  \u003cspan class=\"a-size-mini a-color-base\"\u003e6,454\u003c\/span\u003e  \u003c\/div\u003e\n                \u003c\/div\u003e \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e                         \u003cstyle\u003e\n    .aplus-v2 .aplus-review-right-padding {\n        padding-right: 0.1rem;\n    }\n\u003c\/style\u003e\n\n\u003cdiv class=\"\"\u003e\n         \u003cdiv class=\"a-size-base\"\u003e\n                    \u003ci class=\"a-icon a-icon-star-small a-star-small-4-5 a-spacing-none\"\u003e\u003cspan class=\"a-icon-alt\"\u003e4.5 out of 5 stars\u003c\/span\u003e\u003c\/i\u003e  \u003cspan class=\"a-size-mini a-color-base\"\u003e14,566\u003c\/span\u003e  \u003c\/div\u003e\n                \u003c\/div\u003e \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e                         \u003cstyle\u003e\n    .aplus-v2 .aplus-review-right-padding {\n        padding-right: 0.1rem;\n    }\n\u003c\/style\u003e\n\n\u003cdiv class=\"\"\u003e\n         \u003cdiv class=\"a-size-base\"\u003e\n                    \u003ci class=\"a-icon a-icon-star-small a-star-small-4-5 a-spacing-none\"\u003e\u003cspan class=\"a-icon-alt\"\u003e4.7 out of 5 stars\u003c\/span\u003e\u003c\/i\u003e  \u003cspan class=\"a-size-mini a-color-base\"\u003e4,901\u003c\/span\u003e  \u003c\/div\u003e\n                \u003c\/div\u003e \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e                         \u003cstyle\u003e\n    .aplus-v2 .aplus-review-right-padding {\n        padding-right: 0.1rem;\n    }\n\u003c\/style\u003e\n\n\u003cdiv class=\"\"\u003e\n         \u003cdiv class=\"a-size-base\"\u003e\n                    \u003ci class=\"a-icon a-icon-star-small a-star-small-4-5 a-spacing-none\"\u003e\u003cspan class=\"a-icon-alt\"\u003e4.7 out of 5 stars\u003c\/span\u003e\u003c\/i\u003e  \u003cspan class=\"a-size-mini a-color-base\"\u003e2,126\u003c\/span\u003e  \u003c\/div\u003e\n                \u003c\/div\u003e \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e                         \u003cstyle\u003e\n    .aplus-v2 .aplus-review-right-padding {\n        padding-right: 0.1rem;\n    }\n\u003c\/style\u003e\n\n\u003cdiv class=\"\"\u003e\n         \u003cdiv class=\"a-size-base\"\u003e\n                    \u003ci class=\"a-icon a-icon-star-small a-star-small-4-5 a-spacing-none\"\u003e\u003cspan class=\"a-icon-alt\"\u003e4.7 out of 5 stars\u003c\/span\u003e\u003c\/i\u003e  \u003cspan class=\"a-size-mini a-color-base\"\u003e2,300\u003c\/span\u003e  \u003c\/div\u003e\n                \u003c\/div\u003e \u003c\/td\u003e   \u003c\/tr\u003e   \u003ctr\u003e   \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n                                    \u003cspan class=\"a-text-bold\"\u003e Price \u003c\/span\u003e \u003c\/div\u003e\n                            \u003c\/td\u003e      \u003ctd class=\"aplus-data-column active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e  \u003cspan class=\"description\"\u003e\n                                                        \u003cspan class=\"a-price\" data-a-size=\"medium_plus\" data-a-color=\"base\"\u003e\u003cspan class=\"a-offscreen\"\u003e$26.00\u003c\/span\u003e\u003cspan aria-hidden=\"true\"\u003e\u003cspan class=\"a-price-symbol\"\u003e$\u003c\/span\u003e\u003cspan class=\"a-price-whole\"\u003e26\u003cspan class=\"a-price-decimal\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-price-fraction\"\u003e00\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e     \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e  \u003cspan class=\"description\"\u003e\n                                                        \u003cspan class=\"a-price\" data-a-size=\"medium_plus\" data-a-color=\"base\"\u003e\u003cspan class=\"a-offscreen\"\u003e$26.00\u003c\/span\u003e\u003cspan aria-hidden=\"true\"\u003e\u003cspan class=\"a-price-symbol\"\u003e$\u003c\/span\u003e\u003cspan class=\"a-price-whole\"\u003e26\u003cspan class=\"a-price-decimal\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-price-fraction\"\u003e00\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e     \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e  \u003cspan class=\"description\"\u003e\n                                                        \u003cspan class=\"a-price\" data-a-size=\"medium_plus\" data-a-color=\"base\"\u003e\u003cspan class=\"a-offscreen\"\u003e$24.50\u003c\/span\u003e\u003cspan aria-hidden=\"true\"\u003e\u003cspan class=\"a-price-symbol\"\u003e$\u003c\/span\u003e\u003cspan class=\"a-price-whole\"\u003e24\u003cspan class=\"a-price-decimal\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-price-fraction\"\u003e50\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e     \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e  \u003cspan class=\"description\"\u003e\n                                                        \u003cspan class=\"a-price\" data-a-size=\"medium_plus\" data-a-color=\"base\"\u003e\u003cspan class=\"a-offscreen\"\u003e$24.50\u003c\/span\u003e\u003cspan aria-hidden=\"true\"\u003e\u003cspan class=\"a-price-symbol\"\u003e$\u003c\/span\u003e\u003cspan class=\"a-price-whole\"\u003e24\u003cspan class=\"a-price-decimal\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-price-fraction\"\u003e50\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e     \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e  \u003cspan class=\"description\"\u003e\n                                                        \u003cspan class=\"a-price\" data-a-size=\"medium_plus\" data-a-color=\"base\"\u003e\u003cspan class=\"a-offscreen\"\u003e$24.50\u003c\/span\u003e\u003cspan aria-hidden=\"true\"\u003e\u003cspan class=\"a-price-symbol\"\u003e$\u003c\/span\u003e\u003cspan class=\"a-price-whole\"\u003e24\u003cspan class=\"a-price-decimal\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-price-fraction\"\u003e50\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e     \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e  \u003cspan class=\"description\"\u003e\n                                                        \u003cspan class=\"a-price\" data-a-size=\"medium_plus\" data-a-color=\"base\"\u003e\u003cspan class=\"a-offscreen\"\u003e$24.50\u003c\/span\u003e\u003cspan aria-hidden=\"true\"\u003e\u003cspan class=\"a-price-symbol\"\u003e$\u003c\/span\u003e\u003cspan class=\"a-price-whole\"\u003e24\u003cspan class=\"a-price-decimal\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-price-fraction\"\u003e50\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e     \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e  \u003cspan class=\"description\"\u003e\n                                                        \u003cspan class=\"a-price\" data-a-size=\"medium_plus\" data-a-color=\"base\"\u003e\u003cspan class=\"a-offscreen\"\u003e$26.00\u003c\/span\u003e\u003cspan aria-hidden=\"true\"\u003e\u003cspan class=\"a-price-symbol\"\u003e$\u003c\/span\u003e\u003cspan class=\"a-price-whole\"\u003e26\u003cspan class=\"a-price-decimal\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-price-fraction\"\u003e00\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e     \u003c\/span\u003e\n                                    \u003c\/td\u003e   \u003c\/tr\u003e    \u003ctr\u003e  \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n                                    \u003cspan class=\"a-text-bold\"\u003e HAIR TYPE \u003c\/span\u003e \u003c\/div\u003e\n                            \u003c\/td\u003e      \u003ctd class=\"aplus-data-column active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Processed, Color-Treated    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Mature, Dry    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Color-Treated    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Blonde, Highlighted    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Thick, Course, Curly    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Thin, Fine, Wavy    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Blonde, Highlighted    \u003c\/span\u003e\n                                    \u003c\/td\u003e   \u003c\/tr\u003e  \u003ctr\u003e  \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n                                    \u003cspan class=\"a-text-bold\"\u003e HAIR CONCERN \u003c\/span\u003e \u003c\/div\u003e\n                            \u003c\/td\u003e      \u003ctd class=\"aplus-data-column active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Damage, Split Ends, Breakage    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Dryness, Dullness, Brittle    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Fading, Damage, Breakage    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Fading, Brassy, Dullness    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Dry, Frizzy, Breakage    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Dry, Dull, Lifeless    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Damage, Brassy, Dullness    \u003c\/span\u003e\n                                    \u003c\/td\u003e   \u003c\/tr\u003e  \u003ctr\u003e  \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n                                    \u003cspan class=\"a-text-bold\"\u003e BENEFITS \u003c\/span\u003e \u003c\/div\u003e\n                            \u003c\/td\u003e      \u003ctd class=\"aplus-data-column active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Strength and Protection    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Bounce, Shine, Manageability     \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Repair and Protect Color    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Neutralize Yellow \u0026amp; Warm Tones    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Moisturize, Soften, Shine    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Hydration, Shine, Lightweight    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Brighten, Nourish, Strengthen    \u003c\/span\u003e\n                                    \u003c\/td\u003e   \u003c\/tr\u003e  \u003ctr\u003e  \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n                                    \u003cspan class=\"a-text-bold\"\u003e KEY INGREDIENTS \u003c\/span\u003e \u003c\/div\u003e\n                            \u003c\/td\u003e      \u003ctd class=\"aplus-data-column active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Moringa Seed Oil, Arginine    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Collagen, Buriti Fruit Oil    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Keratin, African Manketti Oil    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Green Tea Extract, Arginine    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Sea Kelp, Jojoba Oil    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Sea Kelp, Coconut Water    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Monoi \u0026amp; Tamanu Oil, Arginine    \u003c\/span\u003e\n                                    \u003c\/td\u003e   \u003c\/tr\u003e  \u003ctr\u003e  \u003ctd class=\"attribute a-text-bold\"\u003e \u003cdiv class=\"comparison-metric-name \" data-inline-content=\"\" data-position=\"triggerRight\"\u003e\n                                    \u003cspan class=\"a-text-bold\"\u003e FRAGRANCE \u003c\/span\u003e \u003c\/div\u003e\n                            \u003c\/td\u003e      \u003ctd class=\"aplus-data-column active active-item\" style=\"min-width: 230px; width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Apple, Tuberose, Sandalwood    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Cucumber, Gardenia, Warm Musk    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Pear, Apple, Cedarwood, Amber    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Citrus, Orange Flower, Musk    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Orange, Hyacinth, Vanilla    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Lemon, Green Apple, Coconut    \u003c\/span\u003e\n                                    \u003c\/td\u003e      \u003ctd class=\"aplus-data-column\" style=\"min-width: 230px;\"\u003e \u003cspan class=\"description\"\u003e\n                                                Nectarine, Jasmine, Vanilla    \u003c\/span\u003e\n                                    \u003c\/td\u003e   \u003c\/tr\u003e  \u003c\/tbody\u003e\n\u003c\/table\u003e \u003c\/div\u003e\n        \u003c\/div\u003e \u003c\/div\u003e\n      \u003c\/div\u003e\n\n         \u003cdiv class=\"celwidget aplus-module premium-module-11-faq aplus-premium\" cel_widget_id=\"aplus-premium-module-11-faq\" data-csa-c-id=\"os0o3i-80fk7k-osmmgn-bg1nqz\" data-cel-widget=\"aplus-premium-module-11-faq\"\u003e\n                                                                                              \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-11\"\u003e \u003cdiv data-faq-block=\"6\" class=\"a-section a-spacing-none aplus-container-2 faqs-container 6\"\u003e  \u003cul class=\"faq-list\"\u003e\n                    \u003cli id=\"faq-qa-pair-0\" class=\"faq-block\"\u003e\n                            \u003ch3\u003e\n                                \u003cspan data-faq-question=\"\" role=\"button\" tabindex=\"0\" aria-controls=\"faq-0\" aria-expanded=\"false\"\u003e\n                                                                      \u003cp class=\"aplus-question aplus-p1\"\u003e Is this is sulfate free? \u003c\/p\u003e    \u003cspan class=\"faq-arrow\" aria-label=\"\"\u003e\u003c\/span\u003e\n                                \u003c\/span\u003e  \n                            \u003c\/h3\u003e\n                                                              \u003cp class=\"aplus-answer aplus-p2\"\u003e Yes! We are free of SLS\/SLES sulfates.  \u003c\/p\u003e    \u003c\/li\u003e\n                         \u003cli id=\"faq-qa-pair-1\" class=\"faq-block\"\u003e\n                            \u003ch3\u003e\n                                \u003cspan data-faq-question=\"\" role=\"button\" tabindex=\"0\" aria-controls=\"faq-1\" aria-expanded=\"false\"\u003e\n                                                                      \u003cp class=\"aplus-question aplus-p1\"\u003e How long will it take to see results? \u003c\/p\u003e    \u003cspan class=\"faq-arrow\" aria-label=\"\"\u003e\u003c\/span\u003e\n                                \u003c\/span\u003e  \n                            \u003c\/h3\u003e\n                                                              \u003cp class=\"aplus-answer aplus-p2\"\u003e Bond protection begins immediately, and you’ll notice strikingly softer feel and increased shine with the very first use. \u003c\/p\u003e    \u003c\/li\u003e\n                         \u003cli id=\"faq-qa-pair-2\" class=\"faq-block\"\u003e\n                            \u003ch3\u003e\n                                \u003cspan data-faq-question=\"\" role=\"button\" tabindex=\"0\" aria-controls=\"faq-2\" aria-expanded=\"false\"\u003e\n                                                                      \u003cp class=\"aplus-question aplus-p1\"\u003e Is this good for curly hair? \u003c\/p\u003e    \u003cspan class=\"faq-arrow\" aria-label=\"\"\u003e\u003c\/span\u003e\n                                \u003c\/span\u003e  \n                            \u003c\/h3\u003e\n                                                              \u003cp class=\"aplus-answer aplus-p2\"\u003e Yes! Joico's Defy Damage Home Care System is great for all hair types, from straight to curly, fine to thick. \u003c\/p\u003e       \u003c\/li\u003e\n                         \u003cli id=\"faq-qa-pair-3\" class=\"faq-block\"\u003e\n                            \u003ch3\u003e\n                                \u003cspan data-faq-question=\"\" role=\"button\" tabindex=\"0\" aria-controls=\"faq-3\" aria-expanded=\"false\"\u003e\n                                                                      \u003cp class=\"aplus-question aplus-p1\"\u003e Will the products help my hair color last longer? \u003c\/p\u003e    \u003cspan class=\"faq-arrow\" aria-label=\"\"\u003e\u003c\/span\u003e\n                                \u003c\/span\u003e  \n                            \u003c\/h3\u003e\n                                                              \u003cp class=\"aplus-answer aplus-p2\"\u003e Yes! Defy Damage Home Care System maintains over 90% of your color vibrancy up to 10 shampoos.  \u003c\/p\u003e    \u003c\/li\u003e\n                      \u003c\/ul\u003e\n        \u003c\/div\u003e \u003c\/div\u003e       \u003c\/div\u003e\n\n        \u003c\/div\u003e","brand":"BeautyyPOPs","offers":[{"title":"Default Title","offer_id":53045555134758,"sku":null,"price":82.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0990\/6425\/0662\/files\/61IJcvVGU0L._SL1500.jpg?v=1777390277","url":"https:\/\/beautyypops.com\/products\/joico-defy-damage-protective-shampoo-strengthens-bonds-preserves-color-moringa-seed-oil-arginine","provider":"BeautyyPOPs","version":"1.0","type":"link"}