{"product_id":"igk-permanent-hair-color-kit-5g-hot-chestnut-100-gray-coverage-strengthens-adds-shine-ammonia-free","title":"IGK Permanent Hair Color Kit - 5G Hot Chestnut | 100% Gray Coverage, Strengthens \u0026 Adds Shine | Ammonia-Free","description":"\u003cul\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Salon-Quality, Easy-to-Use Color: Achieve vibrant, dimensional color straight from IGK’s pro salons. A colorist-developed formula delivers flawless, mistake-proof application with full gray coverage and long-lasting results.  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Clinically Proven Results: Leaves hair 15x shinier, with 40% less breakage and 88% softer, smoother strands after coloring — for visibly healthier, more radiant hair.  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Nourishing, Moisture-Rich Formula: Powered by Squalane to replenish moisture and boost shine, Orchid Extract to enhance softness, and Bamboo Extract to support strength and resilience.  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Customizable Coverage for Every Hair Type: Perfect for all-over color, root touch-ups, and gray coverage. Works on all hair types and textures, including color-treated or chemically processed hair.  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Pro Tips for Best Results: Process color for 45 minutes for maximum gray coverage. Choose a shade 1–2 levels lighter only on virgin hair. IGK Color Kits won’t lighten previously colored hair—just match or deepen your tone.  \u003c\/span\u003e\u003c\/li\u003e  \u003c\/ul\u003e\u003cbr\u003e\u003c!-- show up to 2 reviews by default --\u003e\n                   \u003cp\u003e    \u003cspan\u003eIGK Permanent Hair Color Kit | 5G Hot Chestnut - Warm Golden Brown | 100% Gray Color Coverage + Strengthen + Shine | Ammonia Free\u003c\/span\u003e    \u003c\/p\u003e","brand":"BeautyyPOPs","offers":[{"title":"Default Title","offer_id":53044559151398,"sku":null,"price":100.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0990\/6425\/0662\/files\/71iwLXHfY1L._SL1500.jpg?v=1777356773","url":"https:\/\/beautyypops.com\/products\/igk-permanent-hair-color-kit-5g-hot-chestnut-100-gray-coverage-strengthens-adds-shine-ammonia-free","provider":"BeautyyPOPs","version":"1.0","type":"link"}