Authentic Beauty Concept Hydrate Cleanser - Moisturizing Shampoo for Normal to Dry or Curly Hair | Vegan & Sulfate-Free

Authentic Beauty Concept Hydrate Cleanser - Moisturizing Shampoo for Normal to Dry or Curly Hair | Vegan & Sulfate-Free

Sale price  $53.95 Regular price  $89.99
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Authentic Beauty Concept Hydrate Cleanser - Moisturizing Shampoo for Normal to Dry or Curly Hair | Vegan & Sulfate-Free

Authentic Beauty Concept Hydrate Cleanser - Moisturizing Shampoo for Normal to Dry or Curly Hair | Vegan & Sulfate-Free

Sale price  $53.95 Regular price  $89.99
  • Moisturizes normal to dry or curly hair & brings back elasticity & bounce
  • Leaves hair feeling fresh & clean, not stripped
  • Vegan and free from microplastic and mineral oils
  • Cruelty-free and PETA certified
  • Free from SLS/SLES sulfates, silicones, & parabens

Hydrate Key Graphic
Hydrate range banner (use)

HYDRATE

FOR DRY HAIR

Glow Range 300x225 (use)

GLOW

FOR COLORED HAIR

Amplify Range 300x225 (use)

AMPLIFY

FOR FINE HAIR

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REPLENISH

FOR DAMAGED HAIR

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HYDRATE CLEANSER


1.6 fl. oz., 10.1 fl. oz., 33.8 fl. oz.

  • Moisturizes normal to dry or curly hair & brings back elasticity & bounce
  • Leaves hair feeling fresh & clean, not stripped
  • Vegan and free from microplastic and mineral oils
  • Cruelty-free and PETA certified

Hydrate Ingredients

KEY INGREDIENTS

The lightweight vegan formulas are made with carefully selected ingredients known for their hydrating and revitalizing properties. All Authentic Beauty Concept products are free from micro plastics, mineral oil, parabens, silicones, and SLS/SLES sulfates.

Hydrate Before and After

BEFORE & AFTER

Revitalize your hair with Authentic Beauty Concept's Hydrate Range. Made with plant-based ingredients like mango & basil extracts, the lightweight hydrating formulas will moisturize normal to dry or curly hair and bring back shine to all hair textures.

Complete Your Look

HYDRATE CLEANSER
HYDRATE CONDITIONER
HYDRATE MASK
HYDRATE LOTION
HYDRATE CLEANSING COND.
HYDRATING JELLY MASK
Customer Reviews
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Price
$29.99 $29.99 $39.99 $29.99 $29.99 $29.99
Product Type
Shampoo Conditioner Hair Mask Hair Lotion Cleansing Conditioner Hair & Scalp Mask
Hair Type
Normal to dry or curly hair Normal to dry or curly hair Normal to dry or curly hair Normal to dry or curly hair Normal to dry or curly hair All hair types
Hair Concern
Dry hair lacking moisture Dry hair lacking moisture Dry hair lacking moisture Dry hair lacking moisture Hair needing moisture Delicate scalp
Key Benefits
Cleanses without stripping Improves elasticity & bounce Add moisture & shine Fights frizz & heat protects Cleanses & conditions Protects & hydrates
Fragrance
Mango and basil Mango and basil Mango and basil Mango and basil Mango and basil Powdery flowery musk
  • This pleasant cleanser moisturizes normal to dry or curly hair and brings back elasticity & shine. Lather into wet hair. Rinse thoroughly. Follow with Hydrate Conditioner for best results.

  • The Hydrate Cleanser formula contains Violet Rice Extract which helps absorb grease and impurities from the hair and scalp. Mango & Basil extracts help regenerate & revitalize hair.

  • Authentic Beauty Concept's Hydrate range is made for normal, dry or curly hair. It helps moisturize all hair types and textures from straight to coily.

  • All Authentic Beauty Concept formulas are vegan and cruelty-free. Authentic Beauty Concept products are all registered with the Vegan Society & PETA cruelty-free and vegan certified. We use plant-based ingredients and we do not test on animals.

  • We believe that what we leave out is just as important as what we put in. Our performance-driven vegan formulas are free from SLS/SLES sulfates, parabens, mineral oil, silicones, and micro plastics.

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